الجمعة، 20 يناير 2012

Here are 2 new articles from Aaron Hockley

Here are 2 new articles from Aaron Hockley


Interesting Links Roundup: January 20th

Posted: 20 Jan 2012 10:00 AM PST

As I wander the web I find interesting things. I share:

What have you seen lately that’s interesting?

iBooks Author’s EULA and Why It’s Fine With Me

Posted: 19 Jan 2012 08:46 PM PST

Apple iBooks Author EULA License ControversyIn a rare departure from the usual course of events, a significant number of folks are up in arms about a Terms of Service / EULA issue and I don’t think there’s any problem at all. Yes, I’m one of those rare creatures that pays attention to such things (heck, I even gave a talk about giving your rights away at Ignite Portland a few years back). And while some prominent writers feel that the terms of the license agreement for Apple’s new iBooks Author program are “so achingly awful”, they seem reasonable to me.

The Terms and the Disagreement

The portion of the license agreement in question specifies two things:

  • Content created with iBooks Author and given away for free may be distributed via any means
  • Content created with iBooks Author and sold may only be sold via the iBookstore (run by Apple and subject to a 30% commission)

Those objecting to the terms are objecting to the second; their argument seems to be that Apple should allow the content to be sold via any means possible and not restricted to the iBookstore.

My Response

Keep in mind that Apple is a for-profit corporation. They’re a corporation which has made several innovative moves that have pushed us forward, but they’re a corporation nonetheless. They aren’t offering iBooks Author and the iTunes textbook store purely out of the good of their heart; they’re doing it because they feel their innovation will move the industry forward and they will make a lot of money in the process.

From my first few weeks with my original iPad, I’ve felt that Apple could benefit by making some sort of toolset that easily allowed for content to be published for the device. Apple has now done just that. The resulting book can’t be sold for Android, or for PCs. Apple has provided a tool that allows content creators to better create content for Apple’s iPad device.

If the terms of iBooks Author are that horrible, textbook vendors (or any other ebook authors) are welcome to continue creating their content via other methods and distribute as they have in the past even through the iBookstore. The terms only apply to the authoring tool. No rights or abilities have been removed from anyone. Anyone can still create and distribute content for any platform, including the iPad, in all of the ways that they could 24 hours ago before iBooks Author was announced.

Social Media Marriage Proposals: 10 Clever Ways to Pop the Question

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Mashable
Friday, January 20, 2012
SOCIAL MEDIA TOP STORIES
Brazilian Nightclub Lets You Party Like a Facebook User [VIDEO]
5 Apps to Help Manage Your Twitter Account
Larry Page: Google+ Now Has 90 Million Users
ALL STORIES SOCIAL MEDIA

Social Media Marriage Proposals: 10 Clever Ways to Pop the Question
12:30:00 PMBrian Anthony Hernandez
Want proof that love spawns creativity? Look no further than these clever marriage proposals, which take advantage of mediums and tools that weren't available to previous generations of lovers. SEE ALSO: Top 10 Wedding Dance Videos on YouTube...



The White House Joins Google+
12:10:14 PMTodd Wasserman
Following in the footsteps of President Obama, who joined in November, the White House on Friday launched a Google+ page. The page promises news, behind-the-scenes photos and videos plus opportunities to engage with administration officials via...



Facebook Reportedly in Talks to Lure Vevo From YouTube [VIDEO]
11:44:13 AMJoann Pan
Facebook is chatting with Vevo -- the music video-streaming giant and top YouTube channel -- to take their relationship to the next level, according to one report. Facebook wants to exclusively host Vevo's content and services. Facebook just...



Facebook 'Bug' Turns Random Codes into Profile Names
11:32:07 AMZoe Fox
Looking for a way to waste some time this morning on Facebook? Here's a new bug circling around the Internet that you can try out. If you post random numbers into the sequence @[XXX:Y] or @[XXXX:Y] as a comment or status update, a name will...



Artists and Digital: Why Social Media Is the New Gallery
11:15:49 AMLauren Drell
The Digital Marketing Series is supported by HubSpot, an inbound marketing software company based in Cambridge, MA, that makes a full platform of marketing software, including better B2B lead nurturing. The starving artist is such a cliche, and...



Brazilian Nightclub Lets You Party Like a Facebook User [VIDEO]
12:01:34 AMSam Laird
The physical and virtual worlds collided in the Amazon jungle this week -- where a nightclub opened sporting the Facebook name and logo. "The Facebook concept is about sharing ideas, adventures, friendships, parties and photos with your friends,"...



5 Apps to Help Manage Your Twitter Account
Thursday, January 19, 2012 7:22 PMElijah Daniel
As a Twitter enthusiast, it's always nice to find useful apps that help to manage my account. Check out five of the best apps I use regularly by clicking through the gallery above.



Larry Page: Google+ Now Has 90 Million Users
Thursday, January 19, 2012 5:18 PMTodd Wasserman
Google+, Google's fledgling social network, now has 90 million users according to CEO Larry Page. Page disclosed the number in a press release issued for Google's fourth quarter. "I am super excited about the growth of Android, Gmail, and...



David Beckham Does First Google+ Hangout at Googleplex [VIDEO]
Thursday, January 19, 2012 4:48 PMChris Taylor
Fresh from signing a new two-year contract with the LA Galaxy, global soccer star and underwear model David Beckham flew to Silicon Valley early Thursday morning for an interview and Hangout at Google HQ. The Hangout was the first on Beckham's...



Twitter Gobbles Up Summify
Thursday, January 19, 2012 3:51 PMSamantha Murphy
Twitter has acquired startup company Summify, a social aggregation service that collects news stories that are being shared on your social networks and puts them into a daily summary. Summify - which launched by two Romanian entrepreneurs -...



 
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