الخميس، 17 نوفمبر 2011

Real-Time Data: You're Doing It Wrong [VIDEO]

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Thursday, November 17, 2011
TRENDING STORIES IN BUSINESS & MARKETING
Was the AP Wrong to Reprimand Reporters for Publishing News on Twitter First?
Gap Stores Begin Accepting Google Wallet Payments
9 Laws of Consumer Affinity in the Digital Age
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Real-Time Data: You're Doing It Wrong [VIDEO]
Wednesday, November 16, 2011 11:54 PMChristine Erickson
When it comes to predicting the future, Chartbeat's CEO Tony Haile thinks you're awful. At the Mashable Media Summit, Haile spoke about the importance of real-time data and what your business should be doing with that information. "The more we...



JumpTime Changes How Online Publications Measure Content's Value
Wednesday, November 16, 2011 10:49 PMSarah Kessler
The Spark of Genius Series highlights a unique feature of startups and is made possible by Microsoft BizSpark. If you would like to have your startup considered for inclusion, please see the details here. Name: JumpTime Quick Pitch: JumpTime...



Find a Job in Social Media, Communications or Design
Wednesday, November 16, 2011 10:15 PMChristine Erickson
If you're seeking a job in social media, we'd like to help. For starters, Mashable's Job Lists gather all our resource lists, how-tos and expert guides to help you get hired. In particular, you might want to see our articles, How to Leverage...



Retail Chain Uses Augmented Reality to Render Catalog in 3D
Wednesday, November 16, 2011 7:33 PMTodd Wasserman
British retailer Tesco is launching an ambitious augmented reality program on Thursday that will let consumers see 3D images of more than 40 products online. As outlined in the video above, the technology requires a browser plugin. After that,...



Was the AP Wrong to Reprimand Reporters for Publishing News on Twitter First?
Wednesday, November 16, 2011 4:34 PMLauren Indvik
UPDATE (5:22 p.m. ET) An AP spokesperson has confirmed the email was sent by managing editor Lou Ferrara. He writes, "I wrote the email telling staff to knock it off. The reason is simple: We had people violating our own policies on social media....



Gap Stores Begin Accepting Google Wallet Payments
Wednesday, November 16, 2011 2:21 PMTodd Wasserman
Gap Inc. stores, including Gap, Old Navy and Banana Republic, are now accepting Google Wallet payments at 65 stores in the San Francisco Bay Area. To sweeten the deal, the clothier will offer 15% off purchases through February for using the...



5 Common Mistakes to Avoid in Media Interviews
Wednesday, November 16, 2011 1:55 PMWhitney Greer
Whitney Greer is the CEO of The Brandularity Group, where she specializes in big purpose brand narratives and delivery skills for media and executive communications. She's honed the delivery of hundreds of spokespeople, from high-octane tech...



Why Companies Should Invest in Google+ Brand Pages
Wednesday, November 16, 2011 1:00 PMClickZ
As the lines between search engine optimization and social media continue to blur and form one synergistic effort, it is critical that both small and large companies stay up to date with new opportunities for spreading brand awareness and...



Facebook Glitch Has Heinz Playing Catch Up
Wednesday, November 16, 2011 11:21 AMTodd Wasserman
Heinz's plan to sell its new ketchup exclusively via Facebook hit a snag on Monday, but the company addressed it by offering a free bottle to anyone who tried to buy one. The company intended to create a buzz by selling its new Heinz Ketchup...



9 Laws of Consumer Affinity in the Digital Age
Wednesday, November 16, 2011 10:40 AMBrian Solis
Brian Solis is principal of Altimeter Group, a leading research-based advisory firm. Brian is also the author of The End of Business as Usual, which explains how to tap into today's biggest digital trends. Follow him @briansolis. Today, people...



 
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