الجمعة، 20 يناير 2012

How to Promote and Advertise Your Mobile App

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Friday, January 20, 2012
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How to Promote and Advertise Your Mobile App
9:06:50 AMClickZ
If you have an iPad app, you need to advertise to make sure people know about it. And, just like the traditional world, the ad opportunities are endless. Effectively determining where and how to advertise your app can be tricky if you don't stop...



Google Miss Sends Stock Down 9 Percent On Cost-Per-Click Questions
5:58:42 AMpaidContent
Google missed analyst expectations for earnings per share during the fourth quarter, sending its stock plunging in after-hours trading Thursday. The company had been expected to produce earnings per share of $10.49, but it chalked up just $9.50...



LuxeInACity Means Free Luxury -- If You Can Score an Invite
Thursday, January 19, 2012 11:04 PMVeena Bissram
The Spark of Genius Series highlights a unique feature of startups and is made possible by Microsoft BizSpark. If you would like to have your startup considered for inclusion, please see the details here. Name: LuxeInACity Quick Pitch:...



Pinterest for Brands: 5 Hot Tips
Thursday, January 19, 2012 10:40 PMLauren Drell
We've all been hearing a lot about Pinterest lately, so you're probably wondering whether you should take the plunge and create a profile for your company. We say you go for it, especially if women are your target consumers -- 70% of pinners are...



What's Next for Digital Coupons?
Thursday, January 19, 2012 5:12 PMJeff Hudson
Couponing had seen unprecedented growth in the past decade due to a combination of factors -- one of which was the economic recession in the U.S., combined with an increased consumer interest in mobile technology and devices. Because of this,...



Today's Kodak Moment: Bankruptcy
Thursday, January 19, 2012 4:04 PMPeter Pachal
Eastman Kodak company, one of the Pioneers in both analog and digital photography, filed for Chapter 11 bankruptcy protection on Thursday. Despite holding onto patents estimated at $2 billion in value, the company never managed to capitalize on...



How a Startup Is Revolutionizing the Outdoor Ad Space [VIDEO]
Thursday, January 19, 2012 1:51 PMMashable Video
When a client at his creative firm asked to buy outdoor ad space adjacent to locations of every Bed, Bath and Beyond store in New York City, John Laramie realized how inefficient the outdoor ad buying process was. In order to scout the locations...



Teach What You Know: How to Make a Living on Skillshare
Thursday, January 19, 2012 1:43 PMNate Cooper
Skillshare is a platform for instructor-led, in-person classes. You can search for classes to take or propose to teach a class topic. As the name implies, Skillshare is a community of experts and entrepreneurs; therefore, the best teachers are...



Online Ad Spending to Surpass Print for First Time in 2012 [STUDY]
Thursday, January 19, 2012 1:29 PMLauren Indvik
For the first time in U.S. history, marketers are projected to spend more on online advertising than on advertising in print magazines and newspapers. According to a study released Thursday by eMarketer, online advertising is expected to generate...



Priceline to Drop William Shatner From Ads After 14 Years
Thursday, January 19, 2012 12:44 PMTodd Wasserman
William Shatner's 14-year mission with Priceline has come to a close. The actor, best known as Capt. James T. Kirk, the commander of Star Trek, will go out with a bang. His final ad with the company, set to air Monday, will show Shatner rescuing...



 
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