| TRENDING STORIES IN BUSINESS & MARKETING | | | | | | | ALL STORIES IN BUSINESS & MARKETING | | |
| Want People to Return Your Emails? Avoid These Words [INFOGRAPHIC] | | Thursday, February 09, 2012 10:54 PM | Sarah Kessler |
|  | Next time you write an email subject line, think twice about the words you're using. Loading your message with words such as "confirm," "join," "press," or "invite" is not a good idea if you want a response, says data from Baydin, the makers of...
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| Valentine's Twitter Campaign: Your Tweets Read by 'Golden Voice of Love' | | Thursday, February 09, 2012 8:10 PM | Todd Wasserman |
|  | Ted Williams, the former homeless man with the golden voice who hit YouTube fame in early 2011, is back for a Twitter-based Valentine's Day campaign for Kraft Macaroni & Cheese. From Feb. 12 to 14, Williams will shoot up to 100 videos for the...
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| How to Structure Your Startup to Avoid Double Taxation | | Thursday, February 09, 2012 7:25 PM | Nellie Akalp |
|  | Creating a legal entity for your startup will establish much-needed separation between you and your business. Shielding your personal assets is the first and foremost reason to think about incorporating. But let's face it. When it comes down to...
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| When Should You Go All-In on Your Startup? [VIDEO] | | Thursday, February 09, 2012 4:47 PM | Mashable Video |
|  | From bootstrapping his company, to raising a seed round last year, to his company's recent $8 million A round, Neil Capel exemplifies the grit and hustle typical in successful entrepreneurs. Capel founded Sailthru, an enterprise...
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| 10 Essential Features of Every Good Business Website | | Thursday, February 09, 2012 3:10 PM | Lauren Drell |
|  | The Customer Experience Series is supported by Webtrends, providing the unified, customer intelligence to deliver real time relevance in every marketing campaign, every digital channel. Learn how. So your business has a website -- or you're in...
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| Google: No, We're Not Launching Retail Stores Yet | | Thursday, February 09, 2012 1:55 PM | Samantha Murphy |
|  | Google planned to open its first-ever public store at its European headquarters in Dublin, if you believed a rumor reported by Bloomberg. But according to a company spokesperson, no plans are definite right now. A Google planning application for...
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| H&M Has the Most-Followed Brand Page on Google+ | | Thursday, February 09, 2012 1:44 PM | Todd Wasserman |
|  | Fashion retailer H&M has beat out heavyweights Pepsi, Starbucks and Coca-Cola to become the most-followed brand on Google+. In a testament to the network's viability as a marketing vehicle, Google, the former number one on Google+, is now number...
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| Thrillist Co-Founder Ben Lerer Answers Your Questions [LIVE CHAT] | | Thursday, February 09, 2012 11:50 AM | Scott Gerber |
|  | Ben Lerer is the co-founder and CEO of Thrillist, a leading men's multi-platform lifestyle publication with over 3 million daily subscriptions in 21 localized markets in the U.S. and the UK. Since its launch in 2005, Lerer has overseen the...
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| Photo Finish: Kodak to Stop Selling Digital Cameras | | Thursday, February 09, 2012 10:28 AM | Todd Wasserman |
|  | In a cost-cutting move and a signal of the company's poor financial situation, Eastman Kodak on Thursday announced it plans to stop selling digital cameras. The company, which filed for bankruptcy protection last month, will instead focus on...
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| 3 Ways to Optimize Search on Your Ecommerce Site | | Thursday, February 09, 2012 10:01 AM | Stephanie Buck |
|  | The Future of Search Series is supported by SES New York, the leading search, social and display conference. From March 19 to 23, get five days of education, inspiration and conversations with marketing experts from the digital space. Register...
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