| TRENDING STORIES IN BUSINESS & MARKETING | | | | | | | ALL STORIES IN BUSINESS & MARKETING | | |
| Etsy Adopts User-Created App, Gets 1 Million Downloads in 4 Months | | Friday, March 02, 2012 5:02 PM | Sarah Kessler |
|  | Consistent with Etsy's image, its iPhone app is user-made -- and gaining steam. The handmade and vintage ecommerce site's official iPhone app, which launched in November, is based on an unofficial app that was entered in its API contest last...
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| Going to SXSW? This App Will Match You With Key Contacts | | Friday, March 02, 2012 3:24 PM | Sarah Kessler |
|  | Spontaneous networking at South by Southwest (SXSW) sounds like a great idea until you realize that 32,000 people register each year for the Film and Interactive portion alone (add another 16,000 potential contacts if you plan to attend Music, as...
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| To B or Not to B? Weighing the Benefits of Benefit Corporations | | Friday, March 02, 2012 2:59 PM | Aiden Livingston |
|  | At first glance, a Benefit Corporation seems like a good thing. I mean it has the word "benefit" right in the title, so what's not to love? Well, dig a little bit deeper and one finds they have to dig a lot deeper to discover what exactly...
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| Your Desk Job Makes You Fat, Sick and Dead [INFOGRAPHIC] | | Friday, March 02, 2012 2:04 PM | Matt Silverman |
|  | The productivity of the average worker has skyrocketed thanks to technology, but it comes at the price of a sedentary lifestyle. And mounting research suggests that sitting at your desk for eight hours a day can have a dramatic impact on your...
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| Yelp Stock Soars on First Trading Day | | Friday, March 02, 2012 1:15 PM | Lauren Indvik |
|  | Yelp's stock was up 64% to $24.58 per share midday Friday during the consumer-review site's first day on the New York Stock Exchange. Yelp had targeted its initial public offering in the range of $12 to $14 per share, valuing the company at...
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| Content Marketing: 5 Non-Profit Success Stories to Learn From | | Friday, March 02, 2012 10:12 AM | Frank Barry |
|  | These days, non-profits are strategizing online content to help connect with the right web audiences. The concept of creating content to engage with your audience isn't new, especially in the non-profit world, but it is becoming more critical...
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| 6 Branded Mobile Apps on the Cutting Edge of Innovation | | Friday, March 02, 2012 9:45 AM | Todd Wasserman |
|  | The Digital Marketing Series is supported by HubSpot, an inbound marketing software company based in Cambridge, MA, that makes a full platform of marketing software, including marketing automation tools. When advertisers first began colonizing...
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| MindSnacks Turns Learning a Language Into a Game | | Friday, March 02, 2012 9:10 AM | Veena Bissram |
|  | The Spark of Genius Series highlights a unique feature of startups and is made possible by Microsoft BizSpark. If you would like to have your startup considered for inclusion, please see the details here. Name: MindSnacks Quick Pitch: MindSnacks...
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