Coca-Cola's Latest Facebook Gambit: URL Riddles | | | Coca-Cola has figured out a new way to engage its 40 million or so Facebook fans: URL riddles. The brand recently began running fill-in-the-blanks riddles like "Even if they pop I smile. It's no secret why.The soapy rainbow swirls are magic to my...
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Apple's 2012 Fiscal Year Rides on New iPad | | | Apple has a lot riding on the success of the new iPad. It's the company's only big launch this year until the iPhone 5 is expected to launch in October. Apple's quarters are different from most companies -- its fourth quarter ends in September,...
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Tweet-A-Beer Lets You Buy Drinks for Twitter Pals | Thursday, March 08, 2012 10:49 PM | |
| | Buying someone a drink in person is a nice gesture, but buying someone a drink via Twitter is, well, not something you do often. Online networking app Tweet-A-Beer hopes to change that and make paying for other Twitter users' drinks more of a...
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4 Ways Restaurants Should Use QR Codes | Thursday, March 08, 2012 10:33 PM | |
| | Despite criticism, the QR code continues to be a major player in the evolution of mobile commerce. But while many Fortune 500 advertisers may have embraced the QR code in their marketing efforts, the restaurant industry has proven a relatively...
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Why Bands Need Better Mobile Websites Now [INFOGRAPHIC] | Thursday, March 08, 2012 9:28 PM | |
| | This year, about 2,000 bands will arrive in Austin to play SXSW, hoping to grab the attention of label execs, A&R reps, and most importantly, new fans. Typically, bands play around four shows during the music portion of the festival, which is...
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How NFL Legend Warren Sapp Tackles Social Media | Thursday, March 08, 2012 8:04 PM | |
| | Warren Sapp spent 13 years as one of the NFL's most talented, verbose and entertaining players. The intimidating mountain of a defensive tackle played in nearly 200 career games, registered nearly 100 regular season sacks and made seven Pro Bowls...
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Why Some Musicians May Not Own Their Social Media Followers | Thursday, March 08, 2012 7:15 PM | |
| | When fans communicate with their favorite musicians on Twitter or Facebook, they rarely ask, "Who owns the social relationship?" But for artists and labels, this conversation happens daily -- and it may drastically change in the near future. Take...
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GE Wants You to Play With Power Tools at SXSW | Thursday, March 08, 2012 5:37 PM | |
| | Ever used a laser cutter? How about a cold saw, ironworker, injection molder or 3D printer? If not, do you want to? No matter your power-tool qualifications (or lack thereof), GE wants to give you a chance to get some hands-on time with them. The...
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LinkedIn Announces Women-Only 'DevelopHer' Hackday | Thursday, March 08, 2012 4:26 PM | |
| | Thursday is International Women's Day, and LinkedIn is celebrating by announcing the DevelopHer Hackday, a competition encouraging female engineers to collaborate on software projects. Scheduled for June 30 and July 1 in Mountain View, Calif.,...
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New Site Helps You Control Google Search Results for Your Name | Thursday, March 08, 2012 3:21 PM | |
| | Potential employers, clients and dates are all Googling your name. BrandYourself, a new website launching Thursday, helps make sure they find what you want them to. The website guides you in search optimizing the links you want to push up in...
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Facebook Interest Lists Turn Your Feed Into a Personalized Newspaper | Thursday, March 08, 2012 1:22 PM | |
| | Facebook introduced a new tool Thursday that allows you to organize your newsfeed into a personalized newspaper. The feature, which will be rolled out to users in the coming weeks, lets you create and subscribe to topical feeds such as "Recipes"...
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Twitter to Tweak Brand Pages [REPORT] | Thursday, March 08, 2012 12:12 PM | |
| | Twitter's brand pages will be enhanced this year to let marketers offer "e-commerce contests and sweepstakes," according to a report. The new pages will let app developers "build experiences on Twitter, much the way they do on Facebook,"...
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Pinterest Drives More Traffic to Blogs Than Twitter [STUDY] | Thursday, March 08, 2012 11:43 AM | |
| | Pinterest drove more traffic to online publishers in February than Twitter, according to third-party measurement data. That's an impressive figure, given that the two-year-old site has an estimated 11.7 million active registered users compared to...
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