How to Use Facebook for Pseudo A/B Testing

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Wednesday, May 16, 2012
TRENDING STORIES IN MEDIA Mashable Weekend Recap: 40 Stories You Might Have Missed Facebook Inches Into Craigslist Territory With 'Highlighted Posts' Jon Hamm Talks to Teen Girls via Webcam ... About Farting ALL STORIES IN MEDIA How to Use Facebook for Pseudo A/B Testing Tuesday, May 15, 2012 1:27 PM Brian Honigman A/B testing is a crucial way to compare two versions of your creative, website layout, ads, and other digital assets to understand what best resonates with your audience. That said, it can also be unruly and expensive, even when you only use the... Twitter Teams Up With ESPN for Custom Ad Programs Tuesday, May 15, 2012 10:56 AM Todd Wasserman Twitter has launched a deal with ESPN to create custom ad programs around major sporting events. The program to be announced at ESPN's upfront presentation in New York on Tuesday, will begin with a campaign around the upcoming NBA finals. That...		TOP STORIES TODAY How to Use Facebook for Pseudo A/B Testing Twitter Teams Up With ESPN for Custom Ad Programs Jon Stewart Makes Fun of the Internet [VIDEO] 4 Things Your Mobile Tells Marketers About You 12 Ways Businesses Can Prepare for Mobile Commerce TOP TOPICS Trending 6,125 followers Social Media 69,271 followers Business 35,536 followers Video 3,797 followers Mobile 4,788 followers Apps And Software 956 followers Twitter 55,286 followers Viral Video 969 followers Entertainment 3,326 followers Startups 9,355 followers
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