| TRENDING STORIES IN BUSINESS & MARKETING | | | | | | | ALL STORIES IN BUSINESS & MARKETING | | |
| Need Original Music for Your Video? Try scoreAscore | |  | The Spark of Genius Series highlights a unique feature of startups and is made possible by Microsoft BizSpark. If you would like to have your startup considered for inclusion, please see the details here. Name: scoreAscore Quick Pitch: A...
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| 3 Easy Ways to Grow Earned Media | | Thursday, June 07, 2012 5:45 PM | Victoria Ransom |
|  | Of the three media types you'll find in social marketing -- paid, earned and owned -- earned media is the holy grail because it fulfills the unique promise of creating authentic social proof for your brand. Facebook users want to do, see, and buy...
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| Startup Wants to Base Your Credit Score on Social Media Profiles | | Thursday, June 07, 2012 4:55 PM | Technology Review |
|  | In the days of community banks, a person's upstanding reputation around town gave him access to a reasonable loan. But global financial institutions can't trust strangers, so the credit rating was born. But a startup called Lenddo hopes to return...
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| Join Our Hangout With Vungle, the Startup in 'Behind the Launch' | | Thursday, June 07, 2012 3:49 PM | Lauren Drell |
|  | In Mashable's new video series, Behind the Launch, we're taking cameras behind the scenes at Vungle, an in-app video advertising startup. We've seen the guys announce funding, butt heads, build out the team and ponder the idea of putting half of...
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| 5 Things to Consider Before Self-Publishing Your Book | | Thursday, June 07, 2012 3:29 PM | Matt Petronzio |
|  | So, you're finally dusting off that 300-page manuscript and getting into the self-publishing game. It can be an exciting and rewarding venture, but before you get started, it's a good idea to learn as much as you can about what's available to...
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| Demo Day Could Make or Break These Startups | | Thursday, June 07, 2012 2:44 PM | Mashable Video |
|  | In the last episode of TechStars, we watched as the first round of startups faced a room full of investors and journalists at Demo Day. In this episode, we'll see if the rest of the TechStars class has what it takes to land the money they need to...
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| Smartphone and Tablet Users: The New Shopaholics? | | Thursday, June 07, 2012 2:07 PM | Matt Petronzio |
|  | As smartphone and tablet use across the United States continues to proliferate, it shouldn't come as a surprise that mobile commerce sales have quadrupled over the past two years. According to an infographic from Statista, the leading German...
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| 10 Facebook Marketing Mistakes to Avoid | | Thursday, June 07, 2012 1:54 PM | Lauren Drell |
|  | The Facebook Marketing Series is presented by Webtrends, helping brands acquire, engage, nurture and optimize Facebook fans. Get the Social Media Marketing Playbook, a guide for maximizing returns. Download now. At this point, most people know to...
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| Most Work Emails Not Important [STUDY] | | Thursday, June 07, 2012 12:49 PM | BusinessNewsDaily |
|  | You've got mail. But don't worry, it's probably not that important. New research found that only one in four emails is essential for work. And only 14% of work emails were considered critically important. That means nearly two-thirds of the...
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