| TRENDING STORIES IN BUSINESS & MARKETING | | | | | | | ALL STORIES IN BUSINESS & MARKETING | | |
| App Turns Dull Employee Training Into a Game | | Thursday, August 30, 2012 6:31 PM | PSFK |
|  | True Office is a company that leverages mobile apps to turn compliance testing into a game-like experience in an effort to make mandatory training less tedious to employees. The app has the look and feel of a computer game but provides employees...
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| Sheryl Sandberg Offers Women Career Advice in Upcoming Book | | Thursday, August 30, 2012 2:25 PM | Seth Fiegerman |
|  | Facebook's chief operating officer and second-in-command Sheryl Sandberg has penned her first book. It's about an issue near and dear to her heart: helping women get ahead in the workplace. Sandberg will release a book called Lean In, which...
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| Etsy Announces Gift Cards | | Thursday, August 30, 2012 1:34 PM | Kate Freeman |
|  | Next time you're buying a funky hand-stitched pillow or one-of-a-kind print on Etsy, you'll also be able to buy a gift card at check-out. On Thursday, Etsy announced it will begin selling gift cards in October. You can just buy a gift card by...
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| Virgin Airlines Will Give Its Most Frequent Flyer a Free Trip Into Space | | Thursday, August 30, 2012 11:48 AM | Seth Fiegerman |
|  | Forget about upgrading to first class. Virgin is offering frequent fliers the chance to upgrade to a flight into space. The passenger who earns the most frequent flyer points from booking flights on Virgin Atlantic, Virgin America and Virgin...
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| How to get Brands and Agencies to Use Your Startup | | Thursday, August 30, 2012 10:45 AM | Michoel Ogince |
|  | It's typical to see hundreds of startups competing for a share in brand media campaigns. Entrepreneurs are constantly pitching a diverse range of platforms but they all want the same thing: some of those brand and agency dollars. The problem is...
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| How to Tell if You're an Entrepreneur [VIDEO] | | Thursday, August 30, 2012 9:41 AM | Matt Silverman |
|  | Starting a business is not for everyone. You need a strong constitution and the ability to face failure. Because if statistics are any guide, you will likely fail. But the web makes it easier for first-time entrepreneurs to tap into that spirit...
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| What's Next for Luxury Brands Online? | | Thursday, August 30, 2012 9:29 AM | ClickZ |
|  | About a dozen years ago, I worked as an advertising coordinator for a high-end women's fashion magazine. It counted among its advertisers all of the upscale brands, and their marketers didn't spare any expense to wow readers with luxury watches,...
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| Network and Learn at These 40+ Social Media Events | | Thursday, August 30, 2012 8:20 AM | Dani Fankhauser |
|  | Ready to network, learn and mingle with fellow professionals in the social media space? Look no further. Below you'll find four exciting events handpicked from Mashable's Events Board, all of which will propel your skills and your business...
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| Apple's Secret Employee Training Manual Revealed | | Thursday, August 30, 2012 7:58 AM | Anita Li |
|  | The secret's out. Apple's confidential employee training manual has been revealed to the masses. The latest Genius Training Student Workbook for Apple sales staff landed in the hands of Gizmodo, which shared its spoils on Tuesday. It should be...
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