What Teens Can Teach Us About Marketing

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Wednesday, August 08, 2012
TRENDING STORIES IN MEDIA How This Woman Became 'Digital Royalty' 'Lucky' Magazine to Launch Shopping Site Gabby Douglas Is the 'Most-Watched' Olympian ALL STORIES IN MEDIA What Teens Can Teach Us About Marketing Tuesday, August 07, 2012 10:02 PM Ted Rubin Ted Rubin is a leading social marketing strategist and the chief social marketing officer at Collective Bias. His book, Return on Relationship, is out this month. Follow him @TedRubin. As marketers,... 'The New Yorker' Arrives on the iPhone With Free Issue Tuesday, August 07, 2012 3:30 PM Lauren Indvik The New Yorker is making its way onto 3.5-inch screens Thursday with the launch of an iPhone app. The app [iTunes link] is well-designed and plenty readable, so long as you don't mind flipping through 50 or 100-odd pages to get through an... NBC Win: 76% Approve of Olympic Coverage [STUDY] Tuesday, August 07, 2012 11:46 AM Sam Laird You know that #NBCFail hashtag that's become all the rage on Twitter for snarky, social media savvy observers to roast the broadcast giant's Olympics coverage? Turns out those trenchant tweeters may actually just be a vocal minority, says a new... The Impact of U.S. Privacy Laws on Enterprise Marketing Tuesday, August 07, 2012 11:31 AM David White Many CMOs see social networks and mobile apps as the new grail of marketing, a golden ticket to fostering customer engagement. Whether or not this proves true, the rise of social-mobile means many companies are collecting massive amounts of... How This Woman Became 'Digital Royalty' Tuesday, August 07, 2012 10:35 AM Lauren Drell Amy Jo Martin grew up in the world of sports, and while working as the Director of Digital Media and Research for the Phoenix Suns, she infused some new ideas into the marketing plan. "I started to experiment with social media," says Martin. "And... Tumblr Launches Hub for Original Content Tuesday, August 07, 2012 8:39 AM Lauren Indvik Tumblr's editorial department, which is primarily responsible for telling stories about Tumblr and its users via its Storyboard blog, launched a separate project Tuesday that highlights original content published on the platform. The blog is...		TOP STORIES TODAY What Teens Can Teach Us About Marketing 'The New Yorker' Arrives on the iPhone With Free Issue NBC Win: 76% Approve of Olympic Coverage [STUDY] The Impact of U.S. Privacy Laws on Enterprise Marketing Tumblr Launches Hub for Original Content TOP TOPICS Trending 7,581 followers Watercooler 74 followers Apps And Software 1,212 followers Social Media 75,721 followers Mobile 5,262 followers Business 39,245 followers Entertainment 3,794 followers Gadgets 8,460 followers Lifestyle 232 followers US 1,083 followers
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