| TRENDING STORIES IN BUSINESS & MARKETING | | | | | | | ALL STORIES IN BUSINESS & MARKETING | | |
| Chanel Wants You to Delve Into Its Archives | |  | Chanel has launched a dedicated microsite that invites visitors to explore the history of its founder and namesake, Coco Chanel, as well as its legacy products. The site is housed at inside-chanel.com and can be accessed from Chanel's flagship...
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| Tumblr Finally Gives Marketers Access to Analytics | |  | Tumblr has finally given brands and marketers what they've long been asking for: An analytics dashboard. During an Advertising Week event Thursday afternoon, the blogging network named Union Metrics a "preferred" third-party analytics provider....
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| How KitchenAid Minimized Its Twitter Damage | | Thursday, October 04, 2012 6:23 PM | Todd Wasserman |
|  | An errant tweet by KitchenAid resulted in a short-term pr disaster, but the brand minimized the damage with a quick apology, according to one researcher. Simply Measured looked at @KitchenAidUSA interactions on Twitter at around 6:42 p.m. PST,...
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| Zynga Takes a $95 Million Hit; Stock Falls to New Low | | Thursday, October 04, 2012 5:23 PM | Christina Warren |
|  | Zynga's stock price fell 19% in after-hours trading -- to a new low of $2.27 per share -- after the company announced some brutal preliminary financial results for Q3 2012. The company also updated its outlook for 2012, lowering its guidance for...
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| Craigslist Rolls Out Maps for Apartment Hunters [VIDEO] | | Thursday, October 04, 2012 4:09 PM | Eric Larson |
|  | Craigslist introduced a new mapping feature on Wednesday that will allow its users to see what apartments are available in a particular area in a map view. As of now, it's still in its "rolling out" phase, and is only available in Los Angeles,...
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| Tesla Says It Will Be Profitable by December | | Thursday, October 04, 2012 1:56 PM | Charlie White |
|  | Is electric car maker Tesla a "loser" company, as presidential candidate Mitt Romney charged in Wednesday's debate? In a blog post he wrote a few hours before the debate, Tesla CEO Elon Musk said no -- the company will in fact be profitable by...
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| PBS Makes Ad Buy For 'Big Bird' on Twitter | | Thursday, October 04, 2012 1:20 PM | Seth Fiegerman |
|  | PBS could teach other brands a thing or two about how to turn a meme into a marketing opportunity. During the first presidential debate last night, Mitt Romney admitted that, "I love Big Bird," but still wants to withdraw government funding from...
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| Delicious Plans Another Redesign in the Next Month | | Thursday, October 04, 2012 12:33 PM | Seth Fiegerman |
|  | Delicious, the once-popular social bookmarking site, is about to go through yet another redesign to improve the service's functionality. Chad Hurley, one of YouTube's co-founders who purchased Delicious from Yahoo through his company AVOS, told...
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| Microsoft and B&N Name Joint Venture: Nook Media | | Thursday, October 04, 2012 11:37 AM | Lauren Indvik |
|  | The joint venture between Microsoft and Barnes & Noble now has a name: Nook Media LLC. In late April, B&N announced its plans to spin off its digital (Nook) and college businesses as a new subsidiary with $300 million in backing from Microsoft....
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