| TRENDING STORIES IN BUSINESS & MARKETING | | | | | | | ALL STORIES IN BUSINESS & MARKETING | | |
| Lenovo's Q2 Earnings and Two Other Stories You Need to Know | |  | Welcome to this morning's edition of "First To Know," a series in which we keep you in the know on what's happening in the digital world. Today, we're looking at three particularly interesting stories. Lenovo Reports Stellar Results for Q2 2012...
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| How Do You Push a Brand Past a Plateau? | | Wednesday, November 14, 2012 11:57 PM | Sara Rotman |
|  | A creative director of a branding agency knows there are three questions brands ask that keep the light on. They include: How do you launch a brand from scratch? And how do you turn a brand around that has begun to flag? But the third and focus...
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| Big Data Will Be Big Business in India | | Wednesday, November 14, 2012 11:17 PM | Quartz |
|  | A little more than a decade ago, as the world panicked over what would happen when 1999 turned into the year 2000, India threw down the gauntlet, proving it could write software and manage big tech projects with the best of them. Now India is...
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| Advertiser Turns Facebook Into Digital Flipbook | | Wednesday, November 14, 2012 11:57 AM | Todd Wasserman |
|  | If you think brands have exhausted all of Facebook's capabilities as a marketing medium, check out luxe goods brand Alfred Dunhill's Page. The brand has used 200 still photographs of last week's Nippon Rally in Japan to create a digital flipbook....
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| Jay Adelson Is Looking for the Next Big Thing | | Wednesday, November 14, 2012 11:47 AM | Jesse Draper |
|  | If you've been tuning into Bravo's Start-Ups: Silicon Valley, you may have heard one of the characters say he was a "serial entrepreneur," discussing his 42 side businesses. But most investors won't take these entrepreneurs seriously. Typically a...
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| Jessica Alba, Gwen Stefani Pitch Windows Phone 8 [VIDEOS] | | Wednesday, November 14, 2012 11:32 AM | Todd Wasserman |
|  | Jessica Alba is a mom, an investor, actress and yes, a Windows Phone 8 user. Alba joins singer Gwen Stefani in a celeb-laden pitch for Windows Phone 8. The ads present the celebs as busy multitaskers who use the devices to organize their lives....
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| Announcing a Live Chat With 99Designs Founder Matt Mickiewicz | | Wednesday, November 14, 2012 10:04 AM | Scott Gerber |
|  | Streaming live on Mashable, 99designs founder Matt Mickiewicz will answer questions from readers at 3 p.m. EST (12 p.m. PST) tomorrow, Nov. 15. As part of the Young Entrepreneur Council's #StartupLab initiative, a virtual mentorship program,...
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| 'Sports Illustrated' Crowdsources Cover of Year's Final Issue | | Wednesday, November 14, 2012 9:48 AM | Sam Laird |
|  | A year after after letting its readers choose the cover of an issue for the first time in history, Sports Illustrated is asking them to do the same for 2012's best sports moment as well as upvote this year's top photo and most inspiring athlete....
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| Facebook's New Job Board Puts LinkedIn on Notice | | Wednesday, November 14, 2012 8:50 AM | Seth Fiegerman |
|  | Watch out, LinkedIn. Facebook launched a new Social Jobs application on Wednesday in partnership with the Department of Labor and several leading career websites, including Monster.com, BranchOut and Jobvite. The job board is intended to...
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| Macy's Twitter and Facebook Pages Overrun With Anti-Trump Comments | | Wednesday, November 14, 2012 7:32 AM | Todd Wasserman |
|  | Macy's Facebook Page and Twitter stream have become overrun with comments related to spokesman Donald Trump, whose criticism of the Obama Administration has sparked a consumer petition asking the retailer to "Dump Trump." Like other brands in the...
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