| TRENDING STORIES IN BUSINESS & MARKETING | | | | | | | ALL STORIES IN BUSINESS & MARKETING | | |
| How Online Dead Ends Can Derail Sales | | Monday, December 10, 2012 5:04 PM | BusinessNewsDaily |
| Online retailers anticipate a record $43.4 billion payday from the holiday sales season. But a new study indicates that they may be leaving plenty of consumer cash on the table. The Grinch in this tale are dead ends in the purchasing process that litter the online aisles with abandoned shopping carts.
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| Axe's 'Morning After Pillow' Lets Guys Avoid Post-Coital Hugging | | Monday, December 10, 2012 12:36 PM | Todd Wasserman |
| This Axe ad will surely divide those who think it's funny and others who think it's misogynistic. The premise: The Axe Effect is so strong that women can't let go of their man the morning after. Enter the Morning After Pillow, a supposedly real product.
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| Amazon Offers 'Fifty Shades of Grey' Trilogy for $5 | | Monday, December 10, 2012 12:09 PM | Lauren Indvik |
| Amazon is continuing to discount its bestselling items leading into the holiday season. The retailer is offering the Fifty Shades of Grey trilogy -- a boxed set that includes Fifty Shades of Grey, Fifty Shades Darker and Fifty Shades Freed -- for $4.99 Monday. The deal will run only from 12 p.m. to 4 p.m. ET, and is limited to one per customer. The paperbacks retail for $47.85 and are typically sold on Amazon as a set for $27.75.
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| Kobe Bryant + Lionel Messi = Huge Viral Success | | Monday, December 10, 2012 11:04 AM | Todd Wasserman |
| The battle for global supremacy plays out in 60 seconds in this Turkish Airlines ad that pits Argentinian soccer great Lionel Messi against U.S. basketball superstar Kobe Bryant. The two battle for the attention of a young boy who can't decide which star to be impressed by more. After the two run out of tricks with their respective soccer -- and basketballs -- they turn to cards and balloon animals.
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| Yahoo Expands TV Distribution With NBC Sports Deal | | Monday, December 10, 2012 10:54 AM | Lauren Indvik |
| Yahoo and NBC have agreed to cross-promote each other's sports content in an effort to boost audiences sizes and coverage breadth across TV and the web. The partnership will increase NBC's online reach and awareness of Yahoo's sports coverage on TV.
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| Square Now Sells Digital Gift Cards | | Monday, December 10, 2012 10:16 AM | Seth Fiegerman |
| Square just made it much easier for consumers and local businesses to use gift cards during the holidays.
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| Google's Outgoing Acquisitions Head: An Exclusive Interview | | Monday, December 10, 2012 10:02 AM | Chris Taylor |
| One of the biggest mysteries at Google right now is this: what happened to David Lawee, and where is he going next? Lawee, until Friday, was the guy you really wanted to meet if you wanted to sell your startup to Google. He's been the head of corporate development since 2007, in charge of presenting potential acquisitions to the management team.
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| Samsung Ad Promises 'Something New' at CES 2013 | | Monday, December 10, 2012 9:45 AM | Pete Pachal |
| Samsung has had an up-and-down year, but it's mostly been up. Despite losing a high-profile patent trial to Apple back in the summer, the company finished the year as the No. 1 seller of smartphones in the world. At the annual Consumer Electronics Show (CES) in January, Samsung has an opportunity to keep its success streak going. That's clearly the plan, if this Samsung teaser for CES 2013 is any indication.
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| Google Tops List of the Most-Shared Social Video Brands of 2012 | | Monday, December 10, 2012 9:12 AM | Todd Wasserman |
| Google's "Project Glass" video propelled the company to the top of a list of the most-shared social video brands of 2012. Unruly, which released its 20 most-shared ads of 2012, also looked at which brands' videos were being shared the most. Nike came in second on the list, followed by newcomer TNT, the cable network. Here's the full list: As the list shows, there are a lot of newcomers this year.
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