Do Publishers Still Need Native Apps?

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Monday, December 03, 2012
TRENDING STORIES IN MEDIA Will Condé Nast or Hearst Create the Next Pinterest? Tablet Readers Don't Want Interactivity, Says Hearst President Fuze Is the First Native Video Conferencing App for Mac ALL STORIES IN MEDIA Do Publishers Still Need Native Apps? 1:50:27 AM Lauren Indvik When Apple released the iPad, media organizations rushed to launch robust native applications for the device. Given the amount of traffic publishers are seeing from mobile-web browsers, coupled with improvements in HTML5, the success of the...		TOP STORIES TODAY Is Twitter Helping or Harming Political Journalism? PBS Digital Isn't Your Grandma's Public Television Heifer International Launches First Non-Profit Magazine Tablet App NPR's Brooke Gladstone: The News Media Has Almost Always Been Fragmented The Nate Silver Effect: How Data Journalism Can Predict the Future TOP TOPICS Watercooler 258 followers Video 4,469 followers Viral Video 1,262 followers Trending 8,791 followers Social Media 82,397 followers Business 43,167 followers Mobile 5,706 followers Lifestyle 501 followers Gadgets 9,127 followers Apps And Software 1,488 followers
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