TRENDING STORIES IN BUSINESS & MARKETING | | | | ALL STORIES IN BUSINESS & MARKETING | |
Fake Amazon Page Is Best Online Resume Ever | Thursday, January 24, 2013 9:26 PM | Chris Taylor |
| We don't actually know if Philippe Dubost is any good at his job. But boy, can he throw together a resume. Dubost, a web product manager currently based in Paris, is looking to travel for his next position. So he decided to make his CV stand out anywhere in the world — by mimicking an Amazon product page. The result, "Philippe's Amaz'ing Resume," is a pitch-perfect pastiche.
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Microsoft Posts Record Revenue of $21.5 Billion in December Quarter | Thursday, January 24, 2013 4:35 PM | Seth Fiegerman |
| It looks like Microsoft had a decent end to 2012. Microsoft reported earnings-per-share of .76 on revenue of $21.46 billion in the December quarter, beating EPS estimates by a penny but coming in just shy of Wall Street's consensus estimate for revenue of $21.6 billion. Nonetheless, Microsoft's revenue for the quarter set a new high.
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Krossover Equips School Sports With Pro Film Study | Thursday, January 24, 2013 4:15 PM | Fran Berkman |
| The most successful athletes and coaches spend hours studying game film, both of themselves and of their opponents. All professional-level and most high-level college teams employ entire crews of specialists to film and break down footage of games. For high schools and smaller college programs, however, video capabilities vary from team to team. A New York startup is trying to level the playing field.
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55+ Events in PR, Digital Marketing and More | Thursday, January 24, 2013 4:14 PM | Elisha Hartwig |
| Whether you're looking to make industry contacts or learn the latest trends in advertising, technology and media, Mashable's Events Board has something for you. We picked four of the latest events to be listed to give you an idea of the possibilities for networking, developing skills and moving your business forward. Check these out, or head over to the full listings to find relevant events in your area or preferred destination.
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Logitech Looks to Sell Harmony Remote Business | Thursday, January 24, 2013 3:36 PM | Christina Warren |
| Logitech announced disappointing earnings for its Q3 2013 fiscal period. Sales were down 14% year-over-year and the company reported a net loss of $195 million ($1.24) per share. As a result, CEO Bracken Darrell is focused on making serious changes to Logitech's business.
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Where Ad Execs Confess Their Darkest Work Secrets | Thursday, January 24, 2013 1:32 PM | PSFK |
| Apparently, advertising professionals have longed for a safe space where they can anonymously air their grievances. And now there is one. Browse through The Creative Confessional, and it will make sense why the average creative feels comfortable in this online confession booth, as it helps them blow off steam from the day-to-day struggles and common client gripes in the industry.
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VW's Super Bowl Teaser Features YouTube Stars and Jimmy Cliff | Thursday, January 24, 2013 1:30 PM | Todd Wasserman |
| Ever since Volkswagen introduced "The Force," its 2011 Super Bowl spot, there has been intense fascination about how the brand can possibly top it. Though the brand's "The Bark Side" Super Bowl teaser was one of the most-shared ads of the year, the company's actual Super Bowl ad didn't do as well. Judging by this 2013 Super Bowl teaser, VW is going in a completely different direction.
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Tech Salaries Take Biggest Jump in a Decade | Thursday, January 24, 2013 1:14 PM | BusinessNewsDaily |
| Working in the technology sector is paying off more than ever, new research shows. A study by the online career site Dice.com revealed that technology salaries in the U.S. saw their biggest jump in more than a decade. Specifically, tech professionals earned a greater than 5% increase in average annual wages to $85,619, up from $81,327 in 2011.
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TNT Launches Sequel to the Second Most-Shared Ad of All Time | Thursday, January 24, 2013 12:10 PM | Todd Wasserman |
| Cable network TNT has dropped a sequel to the most-shared ad of all time, "A Dramatic Surprise on a Quiet Square." Like the previous ad, the new one, "A Dramatic Surprise on an Ice-Cold Day," features a red button in the middle of a town square (this time in Holland, not Belgium) next to a sign that says "Push to add drama." Shortly after that, a man in a body suit is lowered on a rope and offers the button-pusher a telephone.
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Don't Count Apple Out | Thursday, January 24, 2013 11:11 AM | Lance Ulanoff |
| The overreaction to Apple's "disappointing" earnings report is leading to wild speculation and a precipitous stock drop, but Apple and Tim Cook will prevail.
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Netflix Jumps 40%, Hits Highest Level Since 2011 | Thursday, January 24, 2013 10:42 AM | Todd Wasserman |
| The former whipping boy for the tech industry is on the comeback trail. Netflix, whose stock has dropped as low as $52.81 over the past year after almost hitting $300 in mid-2011, rose more than 40% since Wednesday's market close.
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Apple Stock Plummets and Two Other Stories You Need to Know | Thursday, January 24, 2013 10:31 AM | Stan Schroeder |
| Welcome to this morning's edition of "First To Know," a series in which we keep you in the know on what's happening in the digital world. Today, we're looking at three particularly interesting stories. Despite posting record results for the final quarter of 2012, Apple's stock plummeted. Facebook was the most popular mobile app in that same period, surging past Google Maps; all in all, it accounted for 23% of time spent on apps.
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Why Apple's Stock is Tanking Even After It Reported Record Revenues | Thursday, January 24, 2013 10:31 AM | Seth Fiegerman |
| Apple reported record revenues on Wednesday of $54.5 billion in the December quarter. So naturally Wall Street responded by calling Apple a "broken company" and sending the stock's price down by about 11% in pre-market trading, effectively shaving off more than $50 billion from the company's market cap. If that sounds a little counter-intuitive, don't worry: you're probably not alone.
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