TRENDING STORIES IN BUSINESS & MARKETING | | | | ALL STORIES IN BUSINESS & MARKETING | |
Google to Retire Checkout in November 2013 | | Google will retire its payment processing service, Google Checkout, on November 20, 2013, as part of a transition to its multi-platform payment system — Google Wallet. Checkout was launched in June 2006, as an alternative to PayPal. Initially free, the service was gradually moved to a tiered cost structure, similar to PayPal's. Google explains what the retirement means for Checkout merchants, Google Play developers and users in a blog post.
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'Wired' Completely Overhauls Print Magazine | | Wired is debuting a new look for its June issue, which hits newsstands Tuesday. The magazine has been completely made over by Scott Dadich, who before being named editor-in-chief last November worked as creative director of Wired from 2006 to 2010.
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Square Lets You Send Cash Via Email | Monday, May 20, 2013 8:31 PM | Todd Wasserman |
| A few days after Google announced the ability to send money via email, mobile payments purveyor Square has done the same. Square Cash, which the company introduced in invite-only mode on Monday, lets consumers send money to friends by cc-ing "pay@square.com" and including the dollar amount in the email's subject line. Square takes a .50 cut of each transaction.
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Tumblr CEO to Users: 'Don't Worry' | Monday, May 20, 2013 7:57 PM | Samantha Murphy |
| Tumblr CEO David Karp said at an event hosted by Yahoo that loyal users shouldn't worry about changes coming to the site following the acquisition.
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There's Not Much Tumblr Advertising for Yahoo to Screw Up | Monday, May 20, 2013 6:35 PM | Todd Wasserman |
| In her now-famous tweet, Yahoo CEO Marissa Mayer promised not to "screw up" Tumblr. While it remains to be seen whether the site's users will soon be fleeing, Tumblr's advertising is a different story. Simply put, there's not much to screw up at this point. Partially, that's because the company's ad units are so new.
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Yahoo to Move Into Old 'New York Times' Building | Monday, May 20, 2013 5:38 PM | Lauren Indvik |
| Call it a sign of the times. Yahoo CEO Marissa Mayer announced at a press event Monday that Yahoo is taking over four stories of the old New York Times building in Times Square. New York City Mayor Michael Bloomberg joined Mayer at the announcement. Yahoo's 500 New York employees are currently split across three different locations in New York City.
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Quiz: GeoCities or Tumblr? | Monday, May 20, 2013 4:19 PM | The Atlantic |
| Remember GeoCities? The quirky, city-themed web hosting service and early social network that, by 1999, was the third-most-visited site on the World Wide Web? Fourteen years ago, Yahoo acquired it — and with much the same fanfare as the Internet behemoth has done, today, with Tumblr. There is reason to be optimistic about Yahoo's latest acquisition: ads, audience, coolness, etc.
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How to Identify a Wannabe Thought Leader | Monday, May 20, 2013 2:25 PM | James O'Brien |
| Ever watch one of those juice infomercials that feature some self-created celebrity whirring blueberries in a blender? And did you believe, as they scraped all that fruit into a shoot, that this speaker was actually an authority on their subject? Everyone and everything is a brand, especially online.
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9 Social Marketing Metrics That Actually Matter | Monday, May 20, 2013 12:59 PM | Scott Gerber |
| Even the most social-savvy business owners can get caught up in the numbers game: counting and recounting likes, followers, fans, retweets, shares. Not to say those numbers don't correlate to how well your business connects with customers online, but 100 shares doesn't necessarily mean 100 sales — and it certainly doesn't measure the potential value of those 100 shares.
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'Esquire' Launches Weekly iPad Publication | Monday, May 20, 2013 12:13 PM | Lauren Indvik |
| 'Esquire' launched a new tablet publication, 'Esquire Weekly,' which will be delivered every week at no charge to subscribers.
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WordPress Sees User Bump After Yahoo-Tumblr Announcement | Monday, May 20, 2013 12:01 PM | Todd Wasserman |
| WordPress CEO Matt Mullenweg claims the platform saw an unusually high number of imported posts from Tumblr Sunday night, perhaps an early indication that some are looking to flee in light of the pending Yahoo acquisition. Mullenweg (pictured) wrote on his blog that WordPress received 72,000 imports during one hour on Sunday, versus the usual 400 to 600 posts.
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Advice for Clueless Brands on Social Media | Monday, May 20, 2013 11:44 AM | Bob Garfield |
| Dear Bob & Doug: We are husband-and-wife proprietors of an Arizona eatery I won’t name, but which rhymes with “Framy's Fraking Frompany Frakery Froutique & Fristro.” Craziest thing: We were having some trouble with staff who seemed to think that “tips” belonged to “them,” instead of my husband and me.
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Beyond Money: What Startups Need From Investors | Monday, May 20, 2013 11:23 AM | Dani Fankhauser |
| As creatives, we might imagine investors to be souless suits behind Excel spreadsheets who do little more than sign checks — but that's far from true. Increasingly, VCs are people who used to be entrepreneurs (Kevin Rose, Mark Suster, Josh Kopelman). Many startup founders actually prefer to take money from someone who has been in the trenches.
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Atlantic Media Nabs 'Foreign Policy' Writer to Edit Defense Site | Monday, May 20, 2013 10:38 AM | Lauren Indvik |
| The Atlantic Media Company has hired an editor to run Defense One, a digital-only publication concentrating on defense and national security launching this summer. Kevin Baron, a national security reporter for Foreign Policy magazine, has been brought on as editor-in-chief executive editor, effective June 3.
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