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Twitter's Future: Commerce, Dinner Reservations and More TV Tie-Ins | Monday, June 24, 2013 8:06 PM | Todd Wasserman |
| As one ad exec noted, last week's Cannes Lions festival was a great advertising vehicle for both Facebook and Twitter, both of which dominated discussion this year. While both companies made pitches during the event, the consensus seemed to be that what Twitter lacked in scale, it made up for in agility.
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