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Usher and Samsung: A Blueprint for Viral Success | Friday, June 21, 2013 9:59 PM | Adam Popescu |
| Twenty-two million. That's how many times people have watched "Looking 4 Myself," a collaboration between Usher and Samsung that shows the power of motion in a new smart TV campaign. "We used a mix of paid and earned views and timed the release of the video to capitalize on the buzz around the season finale of The Voice," said Ross Maupin, the creative director of Huge, the company that created the viral video.
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8 Real-Life Superheroes Who Saved the Day | Friday, June 21, 2013 3:56 PM | Laura Vitto |
| Everyone loves a good comic book superhero. But in real life, superheroes aren't defined by their masks and capes, but by their awe-inspiring acts of courage that save lives. SEE ALSO: 5 Heartwarming Stories That Prove Dog Is Man's Best Friend We've rounded up eight real-life superheroes whose stories warmed our hearts and made our eyes well. 1. Daughter lifts a car from her dad's chest and saves his life.
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Exclusive: Incubus Frontman Brandon Boyd's New Lyric Video | Friday, June 21, 2013 2:50 PM | Brian Anthony Hernandez |
| Brandon Boyd, frontman of the now-on-hiatus rock band Incubus, launched a new solo musical side project this month called Sons of the Sea. Today, Mashable is world premiering the lyric video for the first single from Sons of the Sea's upcoming album, Compass.
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