Hard to believe it’s already Thursday again – where is the time going?
That said, Thursday means we get to share with you another another snippet from our FeedBurner Migration Manual.
And, as the old saying goes, good things come in small packages, because today we chat, albeit briefly, about something near and dear to all of our hearts. Making money.
One of the most popular features on FeedBurner was the integration of Google's AdSense with FeedBurner, allowing RSS publishers to earn revenue from ads inserted into their feeds as paid out via Google's AdSense program.
But, as part of its continued degradation of FeedBurner, Google announced the end of the AdSense for Feeds Program in Fall 2012, with no ads being served from December 3rd, 2012 onwards.
Not only does this hit publishers of all sizes right on the top line, but also it means Google now earns $0 from FeedBurner. Not a great business model.
Put another way, the announcement of the end of AdSense for Feeds removes any financial incentive for Google to keep FeedBurner active.
Monetizing Your Feeds
FeedBlitz believes publishers of all sizes should be able to monetize their RSS feeds. We have a replacement ad program (see image below to activate), which inserts ads into your posts, much like Google's defunct AdSense for Feeds program.
Our U.S. publishers report earnings from their FeedBlitz monetization options as being roughly three times greater than with Google's old program; for larger publishers FeedBlitz's ad programs more than pay for FeedBlitz's fees.
FeedBlitz therefore offers you the opportunity to earn from your feeds and downstream mailings before FeedBlitz starts the migration process. If you don't want to earn from ads in your feeds from the start, uncheck the box. Like all other FeedBlitz RSS settings, you can change it later.
Ad insertion is covered by the FeedBlitz terms of service. Month-end ad earnings over $25 are paid 45 days after the end of the month they exceed $25.
Ads served in a FeedBlitz RSS feed earn you revenue wherever that feed is read or consumed. So that might be in FeedBlitz's email system, a third party email service reading the feed, or in a dedicated RSS aggregator such as Feedly.
That’s it for this week. Have a great day, and as always – thank you for your continued support.
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