| TRENDING STORIES IN BUSINESS & MARKETING | | | | | | | ALL STORIES IN BUSINESS & MARKETING | | |
| Facebook Introduces Expandable Ad Unit | | Sunday, October 02, 2011 10:00 PM | Todd Wasserman |
|  | Facebook is introducing a new type of ad that will expand if a friend "liked" the brand. The ad unit, which will be announced this week at Advertising Week in New York, is subtly different from Sponsored Stories, which rolled out in January, in...
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| 10 Questions to Ask Before Hiring a Digital PR Consultant | | Sunday, October 02, 2011 7:45 PM | Heather Whaling |
|  | This post originally appeared on the American Express OPEN Forum, where Mashable regularly contributes articles about leveraging social media and technology in small business. Research indicates businesses increasingly rely on the public...
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| Top 10 Reasons Your Website Is Losing Sales | | Sunday, October 02, 2011 12:30 PM | Erica Swallow |
|  | This post originally appeared on the American Express OPEN Forum, where Mashable regularly contributes articles about leveraging social media and technology in small business. UK retailers are losing more than £8 billion ($12.6 million USD) per...
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