| Retail Startup Unites Tumblr, Content and Emerging Design | |  | The Spark of Genius Series highlights a unique feature of startups and is made possible by Microsoft BizSpark. If you would like to have your startup considered for inclusion, please see the details here. Name: Of a Kind Quick Pitch: Retail...
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| Close Encounter: Huge Asteroid to Pass Within 201,000 Miles of Earth | | Friday, November 04, 2011 8:51 PM | |
|  | A 1,312-foot asteroid will soon pass within 201,000 miles of Earth, a distance closer than the Earth's distance from the moon. The asteroid, 2005 YU55, will make its close encounter with the Earth at 6:28 p.m. EST on Nov. 8. The object will be...
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| Zediva Forced to Permanently Discontinue Service | | Friday, November 04, 2011 8:27 PM | |
|  | Video-streaming startup company Zediva can no longer stream videos or provide any services at all. After violating copyright laws, Zediva was slammed with a permanent injunction on Friday, prohibiting the company from continuing its service. The...
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| 8 Simple Tips for Your YouTube Ad Campaign | | Friday, November 04, 2011 7:50 PM | |
|  | This post originally appeared on the American Express OPEN Forum, where Mashable regularly contributes articles about leveraging social media and technology in small business. Even if you're a small business, don't neglect YouTube. More than...
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| Apple Gives Its Key Execs $400 Million in Bonuses | | Friday, November 04, 2011 7:23 PM | |
|  | Apple has awarded seven of its key executives with massive stock grants worth approximately $400 million in total. Six Apple SVPs have been awarded 150,000 shares of Apple for their services, according to recent SEC filings. This includes Scott...
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| What Facebook's New Features Mean for Journalists | | Friday, November 04, 2011 6:58 PM | |
|  | Most of the changes that Facebook announced at its f8 conference have gone into effect (even though we're still waiting for Timeline). In general, new Facebook tools create opportunities for journalists to evolve their personal brands and beats....
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| Please, Help Me Love Groupon | | Friday, November 04, 2011 6:34 PM | |
|  | People love Groupon. When something is worth $18 billion dollars, what other conclusion can I reach? I've tried it though, and I have never been particularly enthused over the deal site. Yes, I am a member and I'm letting Groupon push me...
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| Parents Tell Their Children They Ate Their Halloween Candy [VIDEO] | | Friday, November 04, 2011 6:08 PM | |
|  | Each day, Mashable highlights one noteworthy YouTube video. Check out all our viral video picks. Kids sort of like Halloween. And parents want their kids to be happy, right? Well, not too happy. At least not the parents who accepted Jimmy Kimmel...
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| 5 Essential Tips for Managing Your Users' Social Profile Data | | Friday, November 04, 2011 5:41 PM | |
|  | Vidya Shivkumar is director of products at Janrain and has built and shipped consumer, B2B and B2C products and services for over a decade. Online behavior tracking has been successfully employed for nearly a decade, but its tools do not uniquely...
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| Online Fraud: Are Baby Boomers or Millennials More Scared? [STUDY] | | Friday, November 04, 2011 5:08 PM | |
|  | New research shows the majority of both Baby Boomers and Millennials are concerned about becoming the victims of online fraud. The study, released exclusively to Mashable, finds 77% of Baby Boomers (ages 55 and older) and 62% of Millennials (ages...
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| The Evolving Role of Social Media in News Organizations [LIVE BLOG] | | Friday, November 04, 2011 4:38 PM | |
|  | For many news organizations developing digital strategies, the conversation has moved beyond questioning whether Twitter and Facebook presences are necessary. Instead, social media has become a driving force for reporting initiatives and is seen...
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| There Is No Turning Back, Says Matrix-Inspired Mystery Site | | Friday, November 04, 2011 4:19 PM | |
|  | "There is something wrong with the web. You don't know what it is, but it's there, like a splinter in your mind driving you mad." So says a new mystery site making the rounds, in a tone of voice intended to resemble that of The Matrix's Morpheus,...
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| Siri: The Good, The Bad and The Ugly | | Friday, November 04, 2011 4:08 PM | |
|  | It's only been a month since the public caught the first glimpse of Siri, Apple's voice-activated personal assistant for the iPhone 4S. However, the past four weeks have seen many ups and downs for the feature, which most recently spent Thursday...
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| Why User Experience Must Always Account for the Human Condition | | Friday, November 04, 2011 3:53 PM | |
|  | For the first 10 minutes or so, Mashable Media Summit attendees were probably wondering why Tor Myhren, president of Grey New York, was talking about losing his virginity. Well, it all started with the telephone. It's 1986. One night in...
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