| Retail Startup Unites Tumblr, Content and Emerging Design | |  | The Spark of Genius Series highlights a unique feature of startups and is made possible by Microsoft BizSpark. If you would like to have your startup considered for inclusion, please see the details here. Name: Of a Kind Quick Pitch: Retail...
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| Close Encounter: Huge Asteroid to Pass Within 201,000 Miles of Earth | | Friday, November 04, 2011 8:51 PM | |
|  | A 1,312-foot asteroid will soon pass within 201,000 miles of Earth, a distance closer than the Earth's distance from the moon. The asteroid, 2005 YU55, will make its close encounter with the Earth at 6:28 p.m. EST on Nov. 8. The object will be...
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| 8 Simple Tips for Your YouTube Ad Campaign | | Friday, November 04, 2011 7:50 PM | |
|  | This post originally appeared on the American Express OPEN Forum, where Mashable regularly contributes articles about leveraging social media and technology in small business. Even if you're a small business, don't neglect YouTube. More than...
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| Apple Gives Its Key Execs $400 Million in Bonuses | | Friday, November 04, 2011 7:23 PM | |
|  | Apple has awarded seven of its key executives with massive stock grants worth approximately $400 million in total. Six Apple SVPs have been awarded 150,000 shares of Apple for their services, according to recent SEC filings. This includes Scott...
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| What Facebook's New Features Mean for Journalists | | Friday, November 04, 2011 6:58 PM | |
|  | Most of the changes that Facebook announced at its f8 conference have gone into effect (even though we're still waiting for Timeline). In general, new Facebook tools create opportunities for journalists to evolve their personal brands and beats....
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| Please, Help Me Love Groupon | | Friday, November 04, 2011 6:34 PM | |
|  | People love Groupon. When something is worth $18 billion dollars, what other conclusion can I reach? I've tried it though, and I have never been particularly enthused over the deal site. Yes, I am a member and I'm letting Groupon push me...
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| Parents Tell Their Children They Ate Their Halloween Candy [VIDEO] | | Friday, November 04, 2011 6:08 PM | |
|  | Each day, Mashable highlights one noteworthy YouTube video. Check out all our viral video picks. Kids sort of like Halloween. And parents want their kids to be happy, right? Well, not too happy. At least not the parents who accepted Jimmy Kimmel...
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| 5 Essential Tips for Managing Your Users' Social Profile Data | | Friday, November 04, 2011 5:41 PM | |
|  | Vidya Shivkumar is director of products at Janrain and has built and shipped consumer, B2B and B2C products and services for over a decade. Online behavior tracking has been successfully employed for nearly a decade, but its tools do not uniquely...
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| The Evolving Role of Social Media in News Organizations [LIVE BLOG] | | Friday, November 04, 2011 4:38 PM | |
|  | For many news organizations developing digital strategies, the conversation has moved beyond questioning whether Twitter and Facebook presences are necessary. Instead, social media has become a driving force for reporting initiatives and is seen...
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| Hey Yahoo, Do a Barrel Roll: How Google Wins With Whimsical Tricks | | Friday, November 04, 2011 2:55 PM | |
|  | You have to hand it to Google. With one fun little trick that a single engineer probably came up with in his mandated 20% spare time -- getting the screen to "do a barrel roll" -- the company got enough free media to make a chief marketing...
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| Is Groupon Really Worth $18 Billion? | | Friday, November 04, 2011 12:41 PM | |
|  | Within its first minutes as a public company, Groupon shares soared to about $28 -- 40% more than the opening price. Right now, the daily deals group-buying site's market value is almost $18 billion. It's not unusual for a company's share price...
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| 7 Ways to Know if a Development Project Is Worth Your Time | | Friday, November 04, 2011 12:00 PM | |
|  | Brett Miller is the president of Custom Software by Preston (CSP). For more than 10 years, CSP has impressed clients with highly effective software solutions and teams of multi-talented software engineers. Remember the old 80/20 rule? The same...
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| Who Owns Your Online Identity? [LIVE BLOG] | | Friday, November 04, 2011 10:59 AM | |
|  | At face value, identity feels so simple. I'm just me, and you're just you. But, enter the world of the web and everything becomes exponentially more difficult. Will we ever have the equivalent of a "driver's license" (i.e., a ubiquitous ID that...
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