الأربعاء، 25 أبريل 2012

Ditch Media Fragmentation to Increase Clients' Happiness

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Mashable
Wednesday, April 25, 2012

Ditch Media Fragmentation to Increase Clients' Happiness
3:34:44 AM
Fragmentation is a word we don't hear as often as one might expect given the number of choices presented to marketers and their agencies. We hear an awful lot in the trade press and at conferences about the individual channels that focus...



'Portlandia' Needles Kickstarter With $25,000 Music Video Campaign [VIDEO]
Tuesday, April 24, 2012 11:52 PM
If something's cutting edge or contains an element of hipster culture, chances are the comedy show Portlandia will incorporate it into its sketches. In season 2, episode 6 of the hit IFC show, actors Carrie Brownstein and Fred Armisen play a...



Jay-Z Launches Facebook Game 'Empire' for You to Take Over the World [PICS]
Tuesday, April 24, 2012 11:35 PM
Empire, a new Facebook game from Jay-Z, wants your virtual self to "go from hustler, to entrepreneur, to business mogul." If that life path sounds familiar, it's because it resembles Jay-Z's story. He grew up in the housing projects in Brooklyn...



4 Tips for Keeping Your Gamified Community Motivated
Tuesday, April 24, 2012 11:20 PM
Everyone agrees: Gamification is hot. So hot that the market is expected to hit $2.8 billion in revenue by 2016. Naturally, companies are taking a long look at how to capitalize on this trend. If you've done your homework and found that...



Google Adds a 'Share' Button for Google+
Tuesday, April 24, 2012 11:09 PM
Lost amid the hysteria over Google's powerful new Drive cloud-storage service was another product introduced by the Mountain View tech giant on Tuesday -- a Google+ "Share" button. The new button enables website operators to more easily encourage...



How One App Uses Digital to Empower Education
Tuesday, April 24, 2012 10:56 PM
The Spark of Genius Series highlights a unique feature of startups and is made possible by Microsoft BizSpark. If you would like to have your startup considered for inclusion, please see the details here. Name: Three Ring Quick Pitch: Create and...



The 15 Types of People Who Play Draw Something [VIDEO]
Tuesday, April 24, 2012 10:35 PM
Draw Something, the Pictionary-like game for iOS and Android whose parent company was recently aquired by Zynga, is the addiction that keeps on giving. Everyone from talentless hacks to professional artists can play, which sometimes leads to...



CISPA Authors Confident Bill Will Pass Despite Rising Opposition
Tuesday, April 24, 2012 10:15 PM
Rep. Mike Rogers (R-Mich), author of the Cyber Intelligence Sharing and Protection Act, better known as CISPA, is confident the bill has enough support in the House to pass when it comes up for a vote Friday. Rising opposition from privacy groups...



20 'Edible' iPhone Covers
Tuesday, April 24, 2012 10:03 PM
Do you love your grub? Then why not get an iPhone cover that celebrates your favorite foodstuff? We have found 20 cases, covers and skins that offer "edible" decoration. From beverages to bacon, we're sure there's a scrumptious design to suit...



How Digital Journalists Used Data to Report on Murdoch Scandal
Tuesday, April 24, 2012 9:50 PM
Innovative digital journalism played a starring role in the wake of a massive document release during an inquiry into British media ethics. The Leveson Inquiry, a judicial investigation into the culture, practice and ethics of the press, was...



Self-Publisher Lulu Announces Google Drive Integration
Tuesday, April 24, 2012 9:32 PM
While Google's Drive's feature list is making headlines, one feature many may not be aware of is Drive's integration with self-publisher Lulu. Lulu announced integration between the Lulu One-Click Publishing app and the newly released Google...



This High-Tech Plane Flies Non-Stop From Boston to Asia [VIDEO]
Tuesday, April 24, 2012 9:21 PM
The first ever non-stop flight from Tokyo to Boston, via Japan Airlines, took place on April 22 using the 787-8 Dreamliner. As a result, the East and West got a little more "connected." The flight not only marks the first commercial use of the...



Shoppers Can Virtually Try on Designer Sunglasses Outside Bloomingdale's
Tuesday, April 24, 2012 9:03 PM
Giving new meaning to the phrase 'window shopping,' Bloomingdale's has replaced its traditional window displays with interactive sunglasses shops. Now, instead of merely looking at sunglasses in a window, passerbys can virtually try them on. The...



Are Brain Waves and Heartbeats the Future of Passwords? [VIDEO]
Tuesday, April 24, 2012 8:49 PM
James Bond who? As badass as retinal scanners and fingerprint IDs are in movies, the next generation of password technology is even more advanced -- it reads your brain. Numerous researchers are looking into ways to use brain waves and heartbeats...



The Decline of KONY 2012: Where Did the Online Buzz Go?
Tuesday, April 24, 2012 8:33 PM
KONY 2012, the most viral video of all time, took the web by storm in March. Yet KONY 2012 couldn't sustain its momentous social buzz until its day of action on April 20, called Cover the Night. Kony-related topics received 74,000 total Twitter...



 
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