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Is This the Solution for How to Deal With Erroneous Tweets? | Monday, June 18, 2012 2:37 PM | Lauren Indvik |
| | Twitter is celebrated for rapidly distributing breaking news, sometimes reaching vast audiences before that information is reported by the press. But sometimes that information is inaccurate, misspelled or taken offensively -- and it can be...
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How to Create Real Relationships With Social Marketing | Monday, June 18, 2012 12:06 PM | Ted Rubin |
| | If you want to continue to reach your market in the social media age, the marketing focus needs to be on building relationships, and metrics need to expand beyond ROI. In fact, ROI is simple dollars and cents. But a return on relationship is the...
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