TRENDING STORIES IN BUSINESS & MARKETING | | | | ALL STORIES IN BUSINESS & MARKETING | |
Looking for Developers? Try This Geeky Community | Thursday, June 28, 2012 7:18 PM | Veena Bissram |
| | The Spark of Genius Series highlights a unique feature of startups and is made possible by Microsoft BizSpark. If you would like to have your startup considered for inclusion, please see the details here. Name: Geeklist Quick Pitch: Geeklist is a...
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Robot Smartphone Docking Station Will Bring the Boogie [VIDEO] | Thursday, June 28, 2012 5:19 PM | Kate Freeman |
| | This smartphone docking station just wants to dance all night long. Shimi is the name of the one-foot tall dancing robot and smartphone dock designed by Georgia Tech's Center for Music Technology. Just clap your hands to a beat you want to hear,...
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Tumblr Introduces Pinned Posts [PICS] | Thursday, June 28, 2012 3:24 PM | Lauren Indvik |
| | Tumblr introduced a new ad product Thursday -- one that enables users to pin their posts to the top of their followers' dashboards for 24 hours, thereby giving their content more exposure. This is the fourth ad product Tumblr has rolled out since...
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Shorter Commercials Are More Effective [STUDY] | Thursday, June 28, 2012 2:21 PM | TechNewsDaily |
| | Who wouldn't prefer to watch shorter commercials? A new study finds that there may be no harm to advertisers in paring back. Research indicates that a 30-second ad can be cut in half without losing its power of persuasion. In some cases, an...
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5 Strategies for Marketing on the iPad | Thursday, June 28, 2012 12:26 PM | Gene Paek |
| | Just 22% of the top 50 retailers in the country have an iPad app. Yet the iPad is the fastest-growing consumer computing device on the planet. Why haven't brands embraced it as quickly as they have the iPhone? Clearly, brands have been slow to...
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Top 10 Brands on Socialcam | Thursday, June 28, 2012 10:49 AM | Matt Petronzio |
| | Video-sharing platform Socialcam's tagline is "the easiest way to take and share videos," and brands are taking note. The relatively new web, iOS and Android app allows individuals and companies alike to engage their audiences and increase their...
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Second-Screen Engagement: The Marketer's Holy Grail? | Thursday, June 28, 2012 10:23 AM | Lauren Hockenson |
| | One of the biggest advertising buzzwords to emerge out of the digital era -- "engagement" -- has a lot of loaded implications. In an advertiser's ideal world, engagement would be as natural as breathing -- inviting a potential consumer to shift...
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How Social Music Marketing Can Help Your Brand | Thursday, June 28, 2012 9:25 AM | Panos Panay |
| | For most people, the marriage of music and social media has been a harmonious one. Since the questionably legal early days of MP3 filesharing, the social music industry has matured tremendously, with Spotify, Pandora and iTunes among the more...
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