| SOCIAL MEDIA TOP STORIES | | | | | | | ALL STORIES SOCIAL MEDIA | | |
| Campaign Mocks A&F CEO by Donating Brand's Clothes to Homeless | | An online campaign is attempting to "rebrand" Abercrombie & Fitch by donating its clothes to the homeless, after an author alleged that company CEO Mike Jeffries "doesn't want larger people shopping in his store." The comments, made by Robin Lewis, were included in a Business Insider article published earlier this month.
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| How Not to Use Social Media: Restaurant's Epic Facebook Meltdown | | Tuesday, May 14, 2013 4:04 PM | Annie Colbert |
| On last week's episode of Fox's Kitchen Nightmares, Gordon Ramsey visited Amy's Baking Company in Scottsdale, Ariz. But not even the loud-mouthed British chef could convince the stubborn (and, by some reviewer accounts, delusional) owner to change her ways. The episode caught the attention of Redditors, who slammed the restaurant's Facebook page with comments, triggering an epic social media meltdown.
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| These Brands Define Advertainment | | Tuesday, May 14, 2013 10:31 AM | Brian Anthony Hernandez |
| When advertising and entertainment collide, as it so often does, "advertainment" is born. Remember Felix Baumgartner's record-breaking space jump? That's advertainment from Red Bull. And the 18-minute Follow Phoenix documentary about rock band Phoenix? That's advertainment from Spotify for its (relatively new) Follow button. It's everywhere.
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