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Apple Store Being Built Above 15th-Century Spanish Ruins | 2:09:30 AM | Luisa Rollenhagen |
| Madrid's new Apple store won't just be harboring your run-of-the-mill iPhones and iPads in its basement. According to The Verge, the store is being built right on top of 15th century hospital ruins. While constructing the basement of the store, workers discovered walls belonging to the foundations of an old hospital. According to El País, the walls belonged to the Buen Suceso hospital, which was located next to a church of the same name.
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Facebook Hashtags Have Marketing Potential, Privacy Issues | Thursday, July 11, 2013 8:19 PM | Todd Wasserman |
| When Facebook announced the rollout of its Twitter-like hashtag program last month, it wasn't immediately clear how marketers could take advantage. Facebook didn't provide much information, except to say that there would be no hashtag-related advertising, at least not yet. Many marketers rushed ahead anyway, eager to try the hashtags out. Colin Sutton, U.S.
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Bruce Lee Comes Back to Life in Johnnie Walker Ad | Thursday, July 11, 2013 7:33 PM | Brie Hiramine |
| Chalk it up to CGI magic. Martial arts legend and action star Bruce Lee died 40 years ago, but whiskey purveyor Johnnie Walker has brought him — or at least his likeness — back to life. Its 90-second "Hail to the Game Changers" ad features Bruce Lee wandering through a Hong Kong hotel, expounding on his philosophy about how to be a game changer.
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Share Text Helps Publishers Turn Social Shares Into Cash | Thursday, July 11, 2013 3:12 PM | Adam Popescu |
| Imitation has long been called the highest form of flattery. But without receiving credit, it can be a frustrating way for innovators to see their ideas spread. And when publishers don't know whether or not people are sharing their site's content, it can be hard to keep advertisers funneling dollars into their businesses. Unless a link is included, creators of that lifted material usually have no idea where duplicators post their text.
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Amazon Stock Breaks $300 for First Time | Thursday, July 11, 2013 2:54 PM | Lauren Indvik |
| Amazon's stock hit $300 for the first time Thursday afternoon, following a Wednesday ruling that found Apple guilty of conspiring with publishers to break up Amazon's price monopoly on the e-book industry. Amazon's market cap is currently around $137 billion. SEE ALSO: Amazon Adds 'Pulp Fiction,' Other Miramax Films to Streaming Catalog Amazon's stock price has been steadily climbing since hitting a six-month low of $248 in early May.
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Chipotle Will Give 20 People Free Burritos Until 2033 | Thursday, July 11, 2013 2:51 PM | Annie Park |
| Chipotle Mexican Grill turns 20 this Saturday. The popular food chain will celebrate its anniversary by kicking off a 20-day-long treasure hunt, "Adventurrito," that offers a 'burritoful' grand prize of 20 years of free burritos (approximate retail value: $9,100, in constant dollars.) SEE ALSO: The 17 Stages of a Food Coma Every day at 10:20 p.m.
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Any.DO's Calendar App Helps You Find More Free Time | Thursday, July 11, 2013 2:28 PM | Seth Fiegerman |
| Most calendar apps focus on the list of things you need to get done in a particular day, but Any.DO takes a different approach by highlighting your free time. Cal, an iPhone calendar app released on Thursday, has a sleek interface similar to Any.DO's to-do list app and offers a similar set of features to other recent smart calendar apps.
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'PCWorld' to Cease Print Publication in U.S. | Thursday, July 11, 2013 11:39 AM | Lauren Indvik |
| After 30 years in print, PCWorld is going digital-only in the United States. Parent company IDG confirmed to Mashable that the August issue will be its last in printed form. PCWorld concentrates on reviews of PCs, smartphones and other hardware, as well as coverage of software and the Internet. The monthly magazine has a circulation in the U.S. of 355,000 as of last December.
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'Businessweek' Cover May Excite Readers a Little Too Much | Thursday, July 11, 2013 10:00 AM | Seth Fiegerman |
| It's not every week that a cover story about hedge funds becomes a hot topic of conversation, but Bloomberg Businessweek managed to achieve that thanks to a provocative cover on its July 15 issue. The cover, which can you see below, appears to illustrate the difference between real and perceived hedge fund returns in terms of the male anatomy. Even the language used to promote the feature article online is suggestive.
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Report: Mobile Payments to Top $1 Billion in 2013 | Thursday, July 11, 2013 9:43 AM | Todd Wasserman |
| Though the market is growing more slowly than previously projected, an eMarketer report predicts that mobile payments in the United States will break the $1 billion barrier this year and then hit $58 billion by 2017.
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40+ Events in Marketing Strategy, Community Management and More | Thursday, July 11, 2013 9:25 AM | Sarah Ang |
| They say great minds think alike. That’s why Mashable's Events Board is here to help you make valuable connections — when you attend your industry’s leading conferences, that is. Whether you work in advertising, technology or media, we can help you find the perfect conference. This week we’ve gathered five events, held in cities from Las Vegas to Philadelphia to London, to help propel you in the right direction.
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