Velocity Alert: Molson's Sochi Beer Fridge Only Opens for Canadians

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THIS STORY IS ABOUT TO GO VIRAL

Molson's Sochi Beer Fridge Only Opens for Canadians Who needs an Olympic medal when you've got free beer, eh? Thanks to a "beer fridge," the Canadian Olympic House in Sochi is where the party's at. The alcohol vending machine, created by Molson Canadian, only opens by scanning a Canadian passport. How does Mashable know what's going viral? Mashable built a system called Velocity, which scours the social web, collecting lots and lots of data around how people are engaging with published articles. It then pulls all of that data back to Mashable, dumps it into our own predictive engine, and predicts which articles are about to go viral. Read more at Mashable.com ▶ Mashable, Inc. is a Delaware Corporation. P.O. Box 64 New York, NY, 10159-0064

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