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YouTube Finally Makes Some Videos 'Shoppable' | Wednesday, May 15, 2013 3:22 PM | Lauren Indvik |
| Marketers have long been experimenting with "shoppable" videos, partnering with third-party technology providers to allow viewers to click on, say, a handbag in a music video or a lipstick in a makeup how-to to pull up product information and even make a purchase. Now, Google is releasing a "channel gadget" that brings some of that functionality to YouTube.
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Here's Why These 6 Videos Went Viral | Wednesday, May 15, 2013 10:34 AM | Seth Fiegerman |
| A video is never guaranteed to go viral, but a few factors make it significantly more likely. In the first few months of 2013, viral videos covered all kinds of topics: a serious look at female self-esteem, a silly competition between two Star Trek actors, and more.
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