| TRENDING STORIES IN BUSINESS & MARKETING | | | | | | | ALL STORIES IN BUSINESS & MARKETING | | |
| Facebook Begins News Feed Ads Rollout | |  | Facebook began a slow rollout of ads to the news feed today, but the units are not called Sponsored Stories - as some anticipated. Instead, according to the Palo Alto, CA-based digital giant, they are labeled "Featured" to distinguish them from...
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| Why Targeted Ads Must Account for Changing Consumer Context | | Tuesday, January 10, 2012 8:50 PM | Tom Wentworth |
|  | Millions of parents have bought Hannah Montana albums online for their young daughters and nieces. Marketers seized the opportunity to launch ads for Hannah lunchboxes and accessories -- which unfortunately appear on adult profiles. And guess...
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| How a Niche Email Newsletter Grew to a Million Subscribers [VIDEO] | | Tuesday, January 10, 2012 3:47 PM | Mashable Video |
|  | CEO Geoff Bartakovics launched Tasting Table in 2008, to bring the world of niche and gourmet dining to discerning foodies. Four years, five cities and one million subscribers later, Tasting Table is becoming the de facto insider's guide to...
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| iPad App Lets Kids Publish Physical Books | | Tuesday, January 10, 2012 1:57 PM | Sarah Kessler |
|  | Scribble Press has three brick-and-mortar stores where more than 30,000 children have created their own books. Now, with the help of the iPad, it's gearing up to become a global business. The company has launched a free iPad app that digitizes...
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| Aldo's Tumblr Contest Targets Fashion Community | | Tuesday, January 10, 2012 1:23 PM | Lauren Indvik |
|  | In an effort to target Tumblr's highly engaged community of fashion and design enthusiasts, footwear company Aldo has launched a contest to identify and reward "the next stars of Tumblr." From now until Jan. 15, Tumblr bloggers of all stripes are...
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| 5 Ways Brands Can Use Pinterest to Boost Consumer Engagement | | Tuesday, January 10, 2012 11:13 AM | Constance Aguilar |
|  | The surprise smash-hit social networking site of 2011 wasn't Twitter, Tumblr or Google+. In fact, it was a site that, even today, is still an invite-only social network. The Palo Alto site Pinterest has skyrocketed into the top ten most visited...
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| Apple CEO Tim Cook Made More Than Twitter Last Year | | Tuesday, January 10, 2012 10:58 AM | Todd Wasserman |
|  | Apple CEO Tim Cook received $378 million in compensation last year, which makes him the highest-paid CEO and puts his annual income at a level that hot startups can only envy. For example, Twitter may hit Cook's 2011 income level in 2013,...
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| Axe Launches Fragrance With a Graphic Novel on YouTube | | Tuesday, January 10, 2012 10:02 AM | Todd Wasserman |
|  | Axe is taking a novel approach with the launch of its new fragrance line, Anarchy. The brand is introducing two scents, one for men and one for women, with a YouTube-based graphic novel that fans will help write. Anarchy, the fragrance, will be...
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