السبت، 11 فبراير 2012

7 Marketing Lessons From RIM's Failures

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Saturday, February 11, 2012
TRENDING STORIES IN BUSINESS & MARKETING
8 Powerful Tips for Marketing Your Business With Ebooks
Coca-Cola to Host Google+ Hangout Next Week
Want to Add a Share Bar to Your Site? Buffer Makes It Easy
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7 Marketing Lessons From RIM's Failures
Friday, February 10, 2012 11:24 PMAlex Goldfayn
You remember, don't you? The emails magically appeared while you weren't looking. That blinking light turned us into addicts. And that keyboard -- copied often, but never matched. It was the BlackBerry, the glorious, beloved, and...



'This Message Will Self-Destruct': One Shar.es Erases Data After Transmission
Friday, February 10, 2012 10:36 PMKate Freeman
The Spark of Genius Series highlights a unique feature of startups and is made possible by Microsoft BizSpark. If you would like to have your startup considered for inclusion, please see the details here. Name: OneShar.es Quick Pitch: OneShar.es...



5 Ways to Market Your Brand on LinkedIn
Friday, February 10, 2012 5:44 PMLinda Coles
LinkedIn provides plenty of marketing opportunities, but lets take a look at some of the lesser-known tools. Although not all are free, try making room in your budget for a few simple and effective marketing strategies. Whether you're looking to...



How to Crowdfund Your Next Big Idea
Friday, February 10, 2012 5:19 PMScott Steinberg
Cult favorite video game developer Double Fine recently shocked investors by raising over $1 million in 24 hours on Kickstarter for its new adventure game, despite the genre's supposed death. This has led critics to speculate that crowdsourcing...



8 Powerful Tips for Marketing Your Business With Ebooks
Friday, February 10, 2012 3:36 PMScott Gerber
Your company's Twitter handle has a healthy amount of interaction, your status on Skype is set to chat with customers, and your email marketing strategies are always segmented and split-tested. Though you adopted every niche social media platform...



Coca-Cola to Host Google+ Hangout Next Week
Friday, February 10, 2012 1:54 PMTodd Wasserman
In another vote of confidence from Corporate America for Google+, Coca-Cola is planning to launch a Hangout on the network next week. Coke's Hangout, scheduled for 2 p.m. EST on Feb. 16, will feature company archivists Ted Ryan and Jamal Booker...



Want to Add a Share Bar to Your Site? Buffer Makes It Easy
Friday, February 10, 2012 1:37 PMSarah Kessler
Like the sharing bar to the left of this article? Tweet-timing app Buffer wants your site to have one just like it -- but with a Buffer button. The startup, which spaces out users' tweets to hit feeds at optimal times, has acquired a Wordpress...



Chipotle's First National TV Ad Will Be a 2-Minute YouTube Video
Friday, February 10, 2012 11:40 AMTodd Wasserman
Chipotle's first national TV ad in the restaurant chain's 18-year history will be the full version of a 2 minute, 20-second animated video that has gotten more than 4 million views on YouTube. Set to Willie Nelson's acoustic version of Coldplay's...



Hey Internet, Leave This Genius Crafter Alone
Friday, February 10, 2012 10:33 AMSarah Kessler
A woman who creates stuffed animals based on children's drawings has defied Internet protocol by doing something really cool, posting it online, and then asking that nobody talk about it. As photographs of the heartwarming creations on her site,...



55% of Shoppers Are Uncomfortable Giving Credit Card Info to Social Networks [INFOGRAPHIC]
Friday, February 10, 2012 10:17 AMTodd Wasserman
Despite the prevalence of social networks, consumers are still queasy about oversharing when it comes to credit card info. That, at least, is the crux of an online survey executed by digital marketing firm Digitas and conducted by Harris...



 
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