| TRENDING STORIES IN BUSINESS & MARKETING | | | | | | | ALL STORIES IN BUSINESS & MARKETING | | |
| Super Bowl 2012 Commercials: Watch Them All Here | |  | There are two kinds of Super Bowl fans: those who watch for the football and those who watch for the advertisements. For those who prefer the sport, there were a bunch of great plays in Sunday's game you may want to watch again online -- Ahmad...
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| Samsung's "Thing Called Love" Ad: The Anti-Apple? | | Sunday, February 05, 2012 10:35 PM | Zoe Fox |
|  | Samsung has made one thing clear in its "Next Big Thing" Super Bowl spot -- it wants to be the anti-Apple. The South Korean electronics maker is marketing it's 5.3-inch smartphone with stylus as the latest player in the world of connected...
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| Super Bowl XLVI: The Ads [LIVE BLOG] | | Sunday, February 05, 2012 5:24 PM | Todd Wasserman |
|  | Some will go home heroes, some will fail miserably. Reputations will be built and destroyed tonight. No, we're not talking about the guys on the New York Giants and New England Patriots, we're talking about the people behind the ads that are...
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| 4 Tools for Better Agency-Client Collaboration | | Sunday, February 05, 2012 10:11 AM | Heather Whaling |
|  | The most effective consultant/client relationships tend to morph into partnerships, in which the consultant is truly an extension of the internal team. However, elevating a relationship from "vendor" status to a meaningful collaboration...
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