| TRENDING STORIES IN MEDIA | | | | | | | ALL STORIES IN MEDIA | | |
| Instagram Hits Sports Illustrated's Hallowed Pages [EXCLUSIVE] | | Tuesday, July 17, 2012 5:46 PM | Sam Laird |
|  | Sports Illustrated readers are used to seeing beautiful, iconic images in the storied legacy magazine -- they're just not used to seeing those shots come in Instagram form. That all changes this week with the publication's July 23, 2012, issue,...
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| Dear Marketers: You Need a Data Scientist | | Tuesday, July 17, 2012 5:03 PM | Lisa Arthur |
|  | We've all heard about the endless possibilities around big data. How this unimaginably enormous repository of information holds the key to every revolutionary marketing technique we've ever imagined. In several ways, it's true. And that's where...
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| Dear Marketers: You Need a Data Scientist | | Tuesday, July 17, 2012 5:03 PM | Lisa Arthur |
|  | We've all heard about the endless possibilities around big data. How this unimaginably enormous repository of information holds the key to every revolutionary marketing technique we've ever imagined. In several ways, it's true. And that's where...
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| Yahoo Earnings Call Leaves Many Questions Unanswered | | Tuesday, July 17, 2012 2:33 PM | Lauren Indvik |
|  | Neither Yahoo's new CEO, Marissa Mayer, nor Ross Levinsohn, the interim CEO she just replaced, were on the line for Yahoo's second quarter earnings call Tuesday evening -- and what lies ahead for the two executives' plans remains largely unknown....
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| In Face of Big Changes, Yahoo's Revenues Remain Flat | | Tuesday, July 17, 2012 2:00 PM | Lauren Indvik |
|  | Since Yahoo reported first-quarter earnings, the company has had two CEOs, dealt with an uruly board, and settled complicated transactions with both Alibaba and Facebook. Through the large part of that timeframe, Yahoo's revenues and profits...
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| The Guardian Wants You to Aggregate the Web's Best Journalism | | Tuesday, July 17, 2012 12:39 PM | Lauren Indvik |
|  | The Guardian wants to aggregate the web's best journalism, and it wants your help. On Wednesday, the newspaper's U.S. arm plans to launch what it's calling a "pop-up aggregator." After a major news story breaks -- the kind that's bound to be...
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| 7 Ways to Optimize Your Professional Profile | | Tuesday, July 17, 2012 8:41 AM | Jesse Gant |
|  | Companies spend a lot of money every year making sure they are found online. And there are countless articles explaining the ins and outs of online marketing for a corporate brand. But what about your personal brand? How should you optimize your...
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| How to Turn Relationships Into Brand Advocacy | | Tuesday, July 17, 2012 8:07 AM | Ted Rubin |
|  | Creating brand advocates is a big part of a brand's social media efforts. Everybody wants large numbers of raving fans singing their praises on social channels, but few are willing to get out of their own way and do the real work that true...
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