Ralph Lauren Trades Dollars for Tumblr Likes in Charity Campaign

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Friday, October 12, 2012
TRENDING STORIES IN SOCIAL GOOD How Social Good Summit Sparked the Largest Conversation on Earth Music Festival Gamifies Concert Tickets to Fight Poverty What Non-Profits Can Learn From Cat Videos ALL STORIES IN SOCIAL GOOD Ralph Lauren Trades Dollars for Tumblr Likes in Charity Campaign Thursday, October 11, 2012 9:58 AM Lauren Indvik In honor of National Breast Cancer Awareness Month, Ralph Lauren is donating $1 (up to $25,000) to its Pink Pony Fund for every like and reblog it receives on one of its Tumblr posts. The post features an animated graphic that reads, "Pink Pony:...		TOP STORIES TODAY Our iPhones Are Depleting the Earth's Resources [INFOGRAPHIC] Gold Medalist Swimmer Ryan Lochte Campaigns for Water Issues Facebook, Gates Foundation Team Up to Create Apps For Future College Students 10 Inspiring Quotes From Mashable's Social Good Summit Wikipedia Founder: Online Connections Foster Real Change TOP TOPICS Trending 8,318 followers Watercooler 165 followers Mobile 5,494 followers Apps And Software 1,364 followers Video 4,315 followers Gadgets 8,797 followers Business 41,153 followers Social Media 78,920 followers Facebook 93,239 followers Work &Amp; Play 16 followers
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