الخميس، 23 مايو 2013

Amazon's Latest Venture: Fan Fiction

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Thursday, May 23, 2013
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Amazon's Latest Venture: Fan Fiction
Wednesday, May 22, 2013 11:07 AMLauren Indvik
Amazon is looking to commercialize the vast amounts of free, unauthorized fan fiction published on the web.

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Still Living at Home? This Ad Campaign Is for You
Wednesday, May 22, 2013 10:50 AMTodd Wasserman
Bloomberg Businessweek is targeting twentysomethings living at home for a campaign that aims to gently nudge them out of their parents' basements by offering — what else? — a subscription to the magazine. The title launched the website bbwgetsyouahead.com, which houses e-giftcards that parents and friends can send to Gen Y-ers still living at home.

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