In this week's portion of The FeedBurner Migration Guide we walk you through:
1. Changing RSS feed serving redirection
2. Confirming the process has worked
If you haven't already done so, click the "Site Integration" button on the page you landed on after the initial FeedBurner import was done.
The page that appears will vary, depending on your blogging platform (WordPress, Blogger, etc.).
They all look fairly similar – here's a sample Blogger integration page:
FeedBurner Migration: Work Your Way Through the Integration Steps
Each set of steps varies by platform, but they all have the same purpose:
- To have your original feed redirect to FeedBlitz.
- To have FeedBurner read your FeedBlitz feed, ideally via that redirect.
Why? Because we want you to own your readership by having them subscribe to your feed on your domain. What item (1) above enables is for FeedBlitz to then serve that feed, even though it's on your domain.
Setting the service up this way enables you to switch away from FeedBlitz at any time painlessly, simply by changing the redirect. The headaches involved in switching away from FeedBurner simply won't exist, and that's a Very Good Thing.
The second item enables FeedBlitz to more easily move non-email feed subscribers to your new feed. It's essential to avoid subscriber loss.
What you MUST do, then, is work through each step, one by one, on the page. If you're importing email subscribers, you'll be reminded to disable your FeedBurner mailings.
If you've done all the integration steps successfully, scroll down the page to the verification test buttons. There are two of them, no matter which blog platform you're running on. Use them in order, i.e. this one first:
This button puts up a popup window to check that your original feed on your domain (which is the URL you want your subscribers to subscribe to once they're off FeedBurner) properly redirects to FeedBlitz (so that we serve the feed for you, even though it is on your domain).
If this test fails, go back to the steps further up the page and double-check that you've done them all completely. WordPress users need to be particularly thorough about excising references to FeedBurner from all plugins and themes.
Once the test works, however, it means that FeedBlitz is serving the feed for you, even though it is on your domain. All feed traffic fetching the feed on your site will be sent to FeedBlitz for feed serving, tracking and monetization. Sweet!
What you need to check next, then, is whether FeedBurner itself is also being redirected. This is important because many blogging platforms, plugins and other settings specifically exclude FeedBurner from being redirected.
In order to move RSS readers off FeedBurner, you HAVE to have it be redirected to FeedBlitz (ideally, via your original feed URL). Click this button to test that FeedBurner is correctly redirected:
If this works, congratulations! All the moving parts are set up correctly. If it does NOT work, however, you can either (a) try to figure out what is going wrong, or (b) go to FeedBurner and change the "Original Feed" to be the FeedBlitz feed you've just created.
It's OK to do this; we're still going to send old FeedBurner subscribers to your site's feed URL in the end. Changing the original feed simply cuts out the middle-man temporarily, but guarantees that the setup works.
IMPORTANT: Don't delete your FeedBurner feed! Deleting it won't move your subscribers over, in which case you will lose the vast majority of them.
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