الاثنين، 7 نوفمبر 2011

New Article from Aaron Hockley

New Article from Aaron Hockley

A Spark for your Brain: Mindfire

Posted: 07 Nov 2011 08:30 AM PST

Perhaps you didn’t notice, but over the past several years Scott Berkun has been writing interesting essays on a variety of subjects. More recently, it’s possible you didn’t know that he’s compiled thirty of his best pieces into a book titled Mindfire: Big Ideas for Curious Minds.

I read through the book in two evenings last week; that’s both good and bad. It’s nice that the essays were accessible and could be read in a rapid fashion. The downside is that in spending two nights to read through the book, I realized that I’ll need to come back and re-read a few of the pieces since they made me think, and they made me think in a way that’s going to require further thought. I could probably choose any single essay and write an essay of my own in response. This is a good thing.

The book begins with “The Cult of Busy”, an essay about time that should be required reading for all adults. Essays average 3-5 pages in length and tackle topics such as transparency, leadership, faith, bullshit, and mistakes. Scott’s writing style is upbeat and engaging with a good dose of humor mixed throughout. If you’ve ever seen Scott speak (either in person or online), his positive, interesting style is reflected in his writing.

Mindfire is a great read and recommended for anyone who would like to spend some time thinking about life, society, and personal interaction. The book is available at Amazon in either print or electronic format.
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