| TRENDING STORIES IN BUSINESS & MARKETING | | | | | | | ALL STORIES IN BUSINESS & MARKETING | | |
| 5 Ways You Pay More for Google Clicks | | Monday, March 04, 2013 4:54 PM | ClickZ |
| The transition to Google Enhanced Campaigns — where you'll be bidding for tablet clicks combined with desktop/laptop clicks — will result in inflationary trends in billed CPCs for many advertisers. However, the advent of Enhanced Campaigns is just one of five reasons you might be paying more for clicks than you could otherwise be paying. 1.
|
| Vine Your Startup's Mission For a Chance at Fame | | Monday, March 04, 2013 4:52 PM | Todd Wasserman |
| You've heard of an elevator pitch, but how about a Vine pitch? Mashable is teaming with NowThisNews for a contest that challenges you to explain what your startup does and why anyone should care in a mere 6 seconds. We will choose five winners in the contest — the three most-shared and two wild card picks. The grand prize winner will get face time with a partner at Lerer Ventures and be featured in a post on Mashable produced by NTN.
|
| From Grumpy Cat to Hackathons: Brands Ready SXSW Assault | | Monday, March 04, 2013 4:17 PM | Todd Wasserman |
| About 20,000 people attend South by Southwest each year, a group that could just about fit in Madison Square Garden. This is not just any group, however. A good portion of the 20,000 are tastemakers and influencers. In other words, they are the type of people that marketers want to get in front of. Hence the stampede of brands heading down to Austin this year ranging from Miller Lite to Oreo.
|
| Amazon Fashion Debuts First TV Commercial | | Monday, March 04, 2013 3:47 PM | Lauren Indvik |
| Amazon Fashion debuts its first TV commercial Monday, joining the growing ranks of startup e-commerce businesses (Fab.com, Warby Parker, One Kings Lane) to turn to TV to bring in new customers. The 30-second spot can be viewed on Amazon.com. Amazon, of course, is no startup — but its Fashion division is a fledgling business of sorts.
|
| Google Employee Makes Insanely Catchy Rap Video About Googleplex | | Monday, March 04, 2013 1:44 PM | Seth Fiegerman |
| When you imagine the typical Google employee, a 25-year old rapper might not be the first thing that comes to mind, but apparently Google has at least one such employee in its ranks and he has decided to show off his love of Google and rap in a new video.
|
| Moonwalking Pony Goes Viral for UK Telecom | | Monday, March 04, 2013 12:28 PM | Todd Wasserman |
| A video of a plucky Shetland Pony doing the moonwalk to Fleetwood Mac's "Everywhere" has become an unlikely YouTube hit, propelling the sponsor, UK telecom Three, to international fame. The video, which has gotten 1.2 million views since it hit YouTube on Feb. 28, shows the cute pony strutting his stuff in the Shetland's breathtaking landscape and then taking a break when a farmer in a tractor pulls up.
|
| Microsoft May Owe Denmark $1 Billion in Taxes | | Monday, March 04, 2013 11:42 AM | Stan Schroeder |
| Microsoft might have to pay the state of Denmark more than $1 billion in unpaid taxes, Denmark's national broadcasting agency DR reports. The debt is related to Microsoft's acquisition of Danish financial software company Navision, which Microsoft bought for $1.3 billion in July 2002. The Redmond giant subsequently sold the rights to Navision's enterprise resource planing and accounting software to its Irish subsidiary.
|
| 'Guardian U.S.' Unveils First Ad Campaign | | Monday, March 04, 2013 11:25 AM | Lauren Indvik |
| The Guardian debuted its first ad campaign Monday for its U.S. edition. The campaign, which will run in outdoor locations in New York, Chicago, Los Angeles and San Francisco, expands on themes marketed last year by the Guardian UK.
|
| Andreessen Translates Andrew Mason's Farewell Memo With Rap Genius | | Monday, March 04, 2013 10:33 AM | Seth Fiegerman |
| Andrew Mason announced his departure from Groupon last week with a charming, quirky letter filled with video game references, allusions to the company's tense IPO process and more. Now, two of Silicon Valley's most respected investors have decided to translate the letter for readers.
|
| Apple's Market Cap Drops Below $400 Billion | | Monday, March 04, 2013 10:27 AM | Seth Fiegerman |
| Apple's market cap dipped below $400 billion in early trading Monday for the first time in more than a year. The company's stock declined by more than 1% Monday morning following a court ruling late Friday that cut Apple's $1 billion victory against Samsung for patent infringement nearly in half.
|
| Samsung Teases Galaxy S IV Release With Strange Video | | Monday, March 04, 2013 9:05 AM | Todd Wasserman |
| Are you dying to see what Samsung plans to unveil on March 14? Perhaps you should track down Jeremy Maxwell then. A preteen boy by that name is the "secret messenger" of the device. The teaser video above shows Maxwell getting his assignment, signing a release and then — in a nod to Pulp Fiction — opening the box, which emits a gold glow. The saga continues when Jeremy heads home and has to fend off a curious friend.
|
| |  |  | | | TOP STORIES TODAY TOP TOPICS | |
ليست هناك تعليقات:
إرسال تعليق