| TRENDING STORIES IN MEDIA | | | | | | | ALL STORIES IN MEDIA | | |
| Yahoo Introduces 2 New Ad Formats | | Monday, April 29, 2013 6:34 PM | Lauren Indvik |
| Yahoo unveiled two new advertising formats Monday as the company continues to battle quarterly declines in ad revenue. One, called "Stream Ads," are ad units that appear in-line with — and in the same format as — stories in Yahoo's news feed. The ads run across desktop, tablet and mobile.
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| Barry Diller Says Buying 'Newsweek' Was a Mistake | | Monday, April 29, 2013 3:50 PM | Lauren Indvik |
| IAC Chairman Barry Diller says that merging Newsweek with The Daily Beast in November 2010 was "a mistake," and that he does not have great expectations for its future. In an interview with Bloomberg (above), Diller said that printing a single magazine — particularly a newsweekly — is a "fool's errand" in the current news environment.
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| The Company That's Buying the Online News Ecosystem | | Monday, April 29, 2013 2:00 PM | The Atlantic |
| In the past couple years, an ecology of sorts has come into being among online news sites. It's the blogosphere metastized, maybe, or merged with the money of traditional media. A web writer, or a newspaper reporter or a far-afield staff writer finishes a story and files it into their content management system. She tweets it from her personal Twitter; her publication tweets it, too.
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| Newspaper Reporter Voted Worst Job; What About Digital Reporter? | | Monday, April 29, 2013 1:33 PM | Adam Popescu |
| What's the worst job of the year? According to a survey conducted by CareerCast, it's a newspaper reporter. Last week the Wall Street Journal wrote about the findings, which have been causing an uproar in journalism circles. It's no big surprise that journalism isn't synonymous with huge paychecks or stability, but worst job of the year? Worse even than being a lumberjack, the no.
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| 'HuffPost Live' Coming to Cable TV | | Monday, April 29, 2013 10:45 AM | Lauren Indvik |
| HuffPost Live, the 8-month-old, online-native video news network from AOL's Huffington Post Media Group, will begin syndicating to cable on May 13. The live network has struck a deal with AXS TV to bring half of HuffPost Live's 12 hours of live weekday programming to the channel, from 10 a.m. to 4 p.m. ET Monday through Friday.
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| Are You Hungry for 'Snackable Content?' | | Monday, April 29, 2013 10:04 AM | Amy-Mae Elliott |
| Have you heard the one about goldfish having a 3-second memory span? Would it shock you to know that some studies suggest the average adult attention span comes in at less than that — just 2.8 seconds? Other research is more generous, pegging the average attention span in 2012 as eight seconds, although this is down four seconds from the 2000 average, which suggests that we're not getting any more patient as the years go on.
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